August 28th, 2012
12:23 PM ET
On a slow weekend, the documentary "2016: Obama's America" took industry observers by surprise, pulling in $6.2 million and earning a spot in the top 10 movies at the box office.
For what it's worth, "2016: Obama's America" surpassed the new Kristen Bell/Dax Shepard film "Hit and Run," the Jordin Sparks/Whitney Houston remake of "Sparkle," and "Twilight" star Ashley Greene's new thriller, "The Apparition."
As Entertainment Weekly explained in its box office breakdown, the film now holds the title of highest-grossing conservative documentary, amassing $9.1 million over seven weeks. It's being considered an impressive feat, as what's propelled "2016: Obama's America" since its July 13 release in one theater in Houston has been word of mouth and promotions on talk radio, EW noted. Over the weekend, the documentary expanded from 169 theaters to 1,091.
The question at the heart of the film, as described on movie review site Rotten Tomatoes (where the film currently sits at 45 percent fresh for critics, 81 percent for audiences), is where the country will be in 2016 if Obama is elected to a second term in November.
"2016: Obama's America" was co-directed and executive produced by conservative author Dinesh D'Souza and John Sullivan. Gerald R. Molen, who's served as producer on "Jurassic Park," "Minority Report" and "Schindler's List," held the same role with this documentary.
Trade publication Variety pegs it as a "slickly produced" documentary that could "turn a tidy profit" with content that prompts discussion about "President Obama as a clear and present danger whose socialist governing philosophy has been indelibly colored by radical influences ranging from his African-born father (a rabid anti-colonialist) to the notorious Rev. Jeremiah Wright."
Although it's not likely to win fans among Obama supporters, Variety's review continues, "there's no gainsaying the value of '2016' as a sort of Cliffs Notes precis of the conservative case against the re-election of our current U.S. president."
If the film has yet to make its way to your area, it seems the filmmakers are trying to expand its reach. D'Souza told The Hollywood Reporter over the weekend, "We still live in a consumer-driven capitalistic economy and if there is demand we will do everything we can to meet it with supply. Our plan is to do our best to expand this film to as many theaters as the people demand. We'll be taking a close look at various markets and determining where we go next."
For producer Molen, the response confirms his intent to create honest films.
"All of my movies have been about telling the truth," he told THR."That's important to me. We've gone out of our way to make a movie that's fair and truthful. And these numbers tell me that the American people agree with that assessment."
Have you seen "2016: Obama's America"? If so, what'd you think?
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