We never thought Taylor Swift could be controversial, but according to E! News, the singer’s ultra-glossy CoverGirl NatureLuxe Mousse Mascara ad has been yanked after it caught the attention of an ad industry watchdog group.
The offense? Excessive Photoshopping.
Procter & Gamble voluntarily pulled Taylor’s mascara print spot when it was flagged by the industry’s self-regulatory group, The National Advertising Division.
NAD was pleased with P&G’s response, and issued a statement saying "it has determined that the Procter & Gamble Company acted properly in discontinuing superior performance claims made in print advertising by the company for its CoverGirl NatureLuxe Mousse Mascara."
The group had questioned P&G about claims that the mascara, as shown in the ad, has two times more volume vs. bare lashes and is 20 percent lighter than the most expensive mascara.
Additionally, NAD didn’t appreciate the ad’s "implied messages" that buyers "would get lashes like those depicted in the advertisement and that the lashes depicted in the photograph were achieved solely by using [the mascara]…without post-production enhancement."
P&G/CoverGirl rep Brent Miller explains the pull to CNN: “Our scientists work very closely with our advertising teams to ensure that benefits are accurately portrayed, and P&G’s policy is to feature visuals and claims that accurately reflect these benefits. As soon as we were aware that the NAD had concerns, we voluntarily discontinued the advertising – a move that the NAD itself regarded as entirely proper.”
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You know therefore significantly when it comes to this topic, produced me for my part believe it from a lot of numerous angles. Its like men and women aren't interested except it is one thing to accomplish with Lady gaga! Your own stuffs excellent. All the time maintain it up!
Forget mascara ads...why aren't they going after fast food restaurants who advertise big smoking, plump, juicy burgers and what you get are burgers that look as though they were run over, that look nothing like the ads. Taco Bell's tacos have more lettuce than meat but the TV ads show them loaded down and shells way bigger than the broken ones you get. Deception in advertising needs to be stopped at all levels. At least Taylor Swift is a beautiful woman, much better than FAT and ugly Queen Latifa.
She is not pretty.
The girl writes good music that is all I can say thanks..
Too bad Proctoc & Gamble test ALL of their products/ingredients on animals. They will put on their products that the product is not tests on animals, but that just means the final product. All the ingredients are injected into the bodies and eyes of defenseless animals. (The pics of it are enough to feel the pain of the poor animals)
Maybe Taylor Swift should do her homework before signing with these inconciderate jerks. Unless she lies about loving animals. Just sayin.
OMG! What the hell are you all talking about? Get a life and hug your kids and grandkids!
Marie Osmond?? Didn't her father, like, shoot the President, or something?
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2 hours later...
The guy drives to his girlfriends house and walks up to the door and rings bell.
– Girl: Hey! (gives a kiss to her boyfriend)
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They both watched a movie and ate dinner...once they were done eating they head back to the car but before she got into the car...
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So they drove off...........and then they stoped.
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The boy walks her to the place.
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He takes it off her and she opens her eyes and sees the view of the city and at that same spot...that's where he first asked her to be his girlfriend....
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– Boy: Why are you crying?
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If you don't repost this you will have the loneliest life!
If you do repost this, you will have a relationship that will last as long as you want it to!
You know I'm a hotter chick!
Between airbrushing and photoshopping, everyone & everything that's being forced upon us these days by various media is phony. Make everything & everbody look fab so they can get your $$ and make you think you can look like that by using their products or services. I'm very tired of the simpering, sultry, trying-to-look-seductive ads I see young people like Taylor Swift posing for. Stop being so gullible...all these "perfect" people are NOT perfect! Their promoters just make them think they are perfect. Whether Taylor Swift is pretty or photoshopped to perfection or however many millions of dollars she makes a year isn't going to affect my life one way or the other, but I do resent the misrepresentation that goes on & all the hype we are bombarded with about mediocre performers. My humble opinion about Taylor Swift is that she wouldn't know a country song if it bit her in the behind. All she has wanted to do since first "discovered" is perform only songs she has written & all her songs sound just alike. Most people I know are really just sick of the overpromoted Taylor Swift and her huge hype machine pushing her down our throats at every opportunity. I cannot believe country performers & country fans have been so totally duped by this girl. She is NOT country & she needs to get over herself. I think country music people are going to wise up soon & I certainly don't see a long career for her in country music. If she wants to stick around, she needs to move on over where she belongs – on the Pop music side. One can only hope.
Taylor Swift, I wish we could see a more natural you. You don't need all that stage make up constantly. Why do you wear ultra-black mascara? I would opt for a dark brown. Thanks for reading, Tay.
Hey AKKA- you say "jews suk" Really? And for all of you who talk about Swift's looks, money, religion, I would think you all would have something to say to AKKA. Bigoted f***!
are you kidding? going off on religious rants?
why has this group pulled the 99 other commercials off the air for the same thing?
seriously, mascara is going to make my lashes look like mega-mega false lashes?
give me a break
Who cares what ad industry watchdog group thinks? They are parasites that the public pays for in indirect costs to these products.
Big Brother needs to go away – life sucks in the USA because of righteous groups like this. Turn them on the White House and Congress if they want to really watchdog fakes and corruption.
Umm...who is Taylor Swift ???
Greed- are you not of this world? If business did not lure us we would no economy??? Maybe you should keep up with world Economy??? If it were not for those vicious business liars, we would be stuck in the 1930's and living on rice and beans....
I see that the People of this world are still greedy and evil. ALWAYS business will lie to us to lure us into buying their goods. cheating their ways into our wallets. I am ashamed.
Aye' what a pretty pixie wench she is!
What is all this talk about Trolls and Mormons? I have heard that Mary Kay (Mormon Owned) has offered Proctor & Gamble to pay off the remainder of Taylor's contract to P&G in an exchange to promote their "All Natural" line with Taylor Swift. Of course, this is all contingent upon Taylor's compliance.
Didn't you people's parents ever teach you not to talk to trolls? Tsk.
So what's the big deal? They used Ellen Degeneres and she's a lesbian. They should have putlled that advertisement for sure. I found that offending and made me want to quit using their products. Ellen of all people!!! Surely they could have picked someone else. They might just as well used a guy and put make-up on him. Just thought it was one h3ll of a thing to do using her. So now they want to attack someone because of their religion? That's their personal life and no one should be singled out because of their religion or what they do in their private life.
In case the NAD hasn't noticed, most every other print/TV ads are outright lies as well...especially infommercials. How people actually believe everything they see and hear in advertisements is mind-boggling.
I live about 3 blocks from Taylor Swifts parents house in Hendersonville Tennessee. The truth is Mormon missionaries have been teaching Taylor and her family about Mormonism on and off in the last year or so. I see the Mormons on bikes leaving her house occasionally. Why would it matter though... She has amazing eye lashes!
Mormon? Where did that come from?
Bluebird, Bludebird, Bluebird. ARE'S?????? Would that be because the word ARE is in possession of something, or are you intending that ('s) to indicate a contraction of the words "are is?"
Perhaps that grade school you recommended for the woman with grammar issues will have an extra desk for you.
Next time, try not to appear to be so ignorant while you are being hateful.
This Mormon girl makes Mormonism appealing.
Hmmm. Actually she is rather attractive. Not because she is beautiful in any classic or shallow sense, but because she "seems" to be a "nice" girl. You don't see nude or revealing pictures of her all over the internet. You don't hear about her sleeping around or using foul or abusive language. That is why she is a good role model.
I think this is what we delicately call a "First World Problem."
This has been happening more and more. And we wonder why young girls have such low self-esteem. Adults may be able to see things have been heavily altered to the point of being not real, but the girls can't. The message this sends is unhealthy and I don't understand why it's not considered false advertising. Shame on her for being a poor role model. You don't just have to do drugs to set a bad example.
Any woman who is attractive... at all..... I want to copulate with. That is their purpose, and nothing else, save cooking and cleaning.
Sooooo....the scientists must NOT work hard with the advertising people to make sure the benefits are depicted accurately because the ad got......pulled. If they did work hard to ensure that things were accurate then the ad would not have gotten pulled for being inaccurate. See how that works? Yeah....mmmmmk.
Is it just me or can you see a faint outline of a beard in the stock photo?
That is actually called a moustache. And the nose is called "shaped like that of a horse" in country bars across the nation. Nothing a flip of the light switch can't fix though!
They act like this is the first time mascara ads have used photoshopping and enhancements. Look at other ads for mascara. I know of no mascara that gives you lashes like the ones displayed in their ads. The lashes in the ads are all uniform length and spaced evenly apart...the models are usually wearing false lashes to enhance. Talk about false advertising. I guess all mascara ads should be pulled then.
So........................we regulate or oversee photoshopping but , somewhere along the way , we decided that Wall Street \ Banks didn't need any reguation.
I'd like to bang her.
Makeup is for ugly girls. Still doesn't work. My fav is the 70 yr old tryin to look like a 20 yr old. Yer not foolin anyone lady... Be happy for who you are.
They're a liar, they're pathetic and alone in life. All they are is mean. They should just leave "America's Sweetheart" out of this issue. I guess she's such a pretty person, they could not resist using her ad to get everyone's attention. And the weird part is, Swift will probably net a couple of million indirectly off the extra exposure here.
I like turtles!
Thanks god for this because I was so worried they would not aloow the mascara to be sold. Thanks be to god and lady gaga.
If she had no makeup on she'd be unrecognizeable.
Those ads are still airing here in Canada. Mind you, we Canadians accept the fact that everything portrayed on TV is fake.
Love Canadians :)
What about the commercial that has been airing for Falsies mascara?? They really want us to think those are real? Give me a break......
Actually Swift is Mormon....but I should clarify. The Book or Mormon, which is the bible companion of the Mormon faith, is named after an ancient military general named Mormon that preserved the records that became this book after a big battle that wiped out pretty much everyone at the time. Taylor Swift is the reincarnation of Mormon, therefore she is (or was) Mormon. In her more notable past lives she has also been Helen of Troy, Jack Benny and Maurice Howard (woop woop woop)
Look around your town, its a retail chain just like Walmart, only that it deals with photos.
Maybe I am out of touch with the times or something, but what is PhotoShop ?
It is a retail chain just like Walmart, and deals with photos.
PhotoShop is "retail chain"?...LMAO
Im calling it racist ! RACIST !!! Taylor Swift is a beautiful white woman who has just been discriminated against because she is one of the worlds most Beautifulest woman in the world an other woman see this...
This is news!?!?!?!? Give me a break!
You mean, I won't look like that? And the BMW ads on the PCH won't be my driving experience? The SUVs slamming throught the desert isn't what I'll do? The babes don't come with the cologne? The friends aren't included with Bud Lite? The hottie doesn't come with the Viagra? Government, save me.
The cablevision guy who came to fix the cable, was not the same one who comes in the ads either.
Mahesh...YOU MADE MY DAY....LOOOOL
What is wrong with our society? It is JUST an ad, and JUST eyelashes. C'mon people, photoshop isnt the end of the world. If your kids grow up distorted and have self esteem issues from an ad, then blame YOURSELVES. Take away the game boy, turn off the TV, teach them how to play outside.
shes gota awful pretty mouth
Way to GO NAD! You GO NAD! A watchdog group with NADS like NAD is a plus for all Americans!
GO NAD GO! GO NAD GO!
they photo shopped Taylor Swift? She is such an attractive young lady that is ironic.
TAYLOR SWIFT IS A JOKE. NO TALENT AND FOR SURE NOT A COVER GIRL.
The Photoshopping epidemic continues. Too bad that Taylor Swift's name would be dragged through this fraud, since she almost certainly had nothing to do with any faulty decision or activity.
Any mascara ad that I've ever seen, especially the ones out in the past year, are showing the models with such enhanced eyelashes that I don't know why they singled her ad out. They are all guilty of it - Maybelline, Lancome, Cover Girl. It's how they sell. They'll do anything to get you to buy it. When I can afford it, I use Lancome. When I can't, L'Oreal. I think it's really stupid that they pulled the ad with Taylor Swift. They do it with everything. Ever seen a burger on a sesame bun advertised? You wouldn't want to actually eat it...pretty sure it's not really food. Capital One - when you call them, I can assure you –the person who answers the phone when you call them sounds nothing like David Spade or Jimmy Fallon. It goes to India. Calls to Tupperware go to Mexico (unless you call Corporate offices). OK. Time to shut up. I'm just trying to show examples of how companies will advertise to get you to buy.
'Excessive Photoshopping' ???? "Wholly crap Batman" said Robin
If you are stupid enough to buy into every ad you see, then you deserve to have your money fleeced from your wallet. Enough censoprship and commune state-ism protecting dumb people from themselves. Let the most fit of the species win and the rest, die.
Mormon? not a chance... Progressive Amish maybe.
THE HORROR THE HORROR
Everything about Taylor Swift is boring....her look, her whiny singing, her ahhh and ooohh when she receives awards...and list goes on and on
First of all, I can't stand Taylor Swift. Annoying is the one word I have for her. Second, 'excessive photoshopping'? Give me a freakin' break. How many other products have we seen have been misrepresented? All of them!! Hey, NAD, why don't you a little more consistent re: who you're going to attack re: misadvertisement?
Oh well. Should have been Beyonce anyway.
I don't get what's up with that eyelash glue anyhow..."Stick your eyelashes together so they look all clumpy, the men love that look!" You can see it in the picture up there...well that and her 'stash.
Everytime Taylor Swift shows up in the media, it is like an "American interest frenzy". Obviously she is an advertising magnet and well liked by almost everyone that has heard or seen her perform. Swift is only 22 and is on an icon path that is up there with the Beatles in popularity and is as well spoken as a "Ronald Reagan with the Shirley Temple look and charm". Liked by people from 7 to 70, it is no wonder that every advertising agency on the planet wants some Taylor Swift. She is talented, cute to border line gorgeous and has a image/stage presence that is phenomenal in this day and age. And guess what, she is a very smart "cookie".
Who is really stupid enough to believe advertisments like that anyway???
TSwift has some great eyelashes. Would take a crane to get them out.
these "controversies" really crack me up. over the 30 years or so that i've been using make-up, i have tried EVERYTHING. cheap junk, pricey department store junk. crazy colors, natural colors. i don't know a single woman that looks at these ads, when they bother to look at all, and thinks that they WILL look like the ad if they use THAT product. we're not stupid you know. we know that using mascara won't extend our lashes 8 feet from our face. these days, you'd have to be blind to not see the plethora of fake lashes alongside all the other supplies in that aisle. we know that a lot of women use the fake ones and when we see women with all kinds of long thick lashes, we assume, rightly or not, that those women are applying the fake ones. didn't used to be so many of them on the shelf, you see, and we are aware that there are many more now because more women actually use them. so i laugh, and then i get mad, because these so-called watch dog groups operate under the assumption that, in this case, we women are blazing idiots, unaware of the actual use and results of make-up and photo shop. can we cut funding to NAD and limit them to objecting to things that actually matter?
The National Advertising Division should be very busy with all of the ads on TV and in print. However, this is the first time I have ever heard of them getting their shorts in a bunch over an ad. Cosmetics are meant to enhance...therefore that is what the ads do.
This really has nothing to do with Taylor Swift herself; it's about the cosmetic company photoshopping her image and then making the claim (or at least implying) that the effect shown was due only to the makeup being advertised. Is their product that bad or ineffectual, that they need to alter the images in order to show a desirable result? It's not just P&G, either – it's pretty much every company out there, cosmetic or otherwise. I see ads all the time where a mascara model has eyelashes that are very obviously enhanced with fake ones, or an eerily-plastic-looking complexion, and so on. I think there are a lot of us out there who would be much more inclined to buy a product if the ad showed a true before and after picture of the model. But I guess these companies are going for the gullible among us...
Excessive airbrushing? It's Taylor Swift, not Lindsey Lohan.
Very, very few women in magazines, movies, TV, etc. aren't touched up by Photoshop/etc., or some unusual amount of makeup put on by talented makeup artists. No one is going to look a certain way, and most advertisements are boarderline fraud in what they promise. I'm indifferent about the ad being pulled, because I couldn't feel sorry for people that buy into the nonsense of ads, but I also can slightly appreciate that someone actually said "this is ridiculous and doesn't represent a real product". If they did that more, I wonder if any ads would be spared? lol
I feel the same way.
In my opinion, all of the ads have been manipulated ... why the big stink about this one? Why not pull them all?
BEST STATEMENT YET !!!!!
Totally ridiculous to see all the hate for such a truly talented individual.
No ad tells the truth. It's all about desceptive marketing to get people to buy the product. No integrity.
Why in the heckation would they have to doctor her pictures?She's young and beautiful already.
NAD??? You're KIDDING me, right? It's freakin' MAKEUP, for gods sake!!!!!
Right, but it doesn't matter. It's still false advertising, and I don't care if it's about chewing gum, false advertising is evil. Especially in the fields of makeup and weight loss, as these companies pull out all the stops to make women feel inadequate. They prey on vanity, and that's just wrong.
She doing something right, made tens of millions this year!
The big thing here is the claim that, "P&G’s policy is to feature visuals and claims that accurately reflect these benefits". According to this logic, P&G would have pulled the add even if NAD didn't say anything. What a joke. The only reason they pulled the ad is because NAD said something and they don't want it getting in the news. Did you ever notice that most cosmetics commercials feature some animated diagram or clip? That's because you can't be accused of accurate portrayal if it's just an animation.
Her songs aren't country songs in the first place. She's just another teenagers trying to make it big. As much as I don't like Bieber, I would rather listen to him than Swift. Her songs are boring, all sounds the same. Either first love or breaking up. Eww
Yeah, my inner-13 year old has been snickering all the way through this article. He's so immature.
Some of Taylor's Swift's music is good, but she needs to be a bit more creative in her song writing. There are too many songs about guys. but all in all, she's interesting.
I think she's pretty, why so hate?
Kanye was right all along. this woman should be ashamed.
HOLY SH!7!!!! Misrepresentation on an advertising campaign???? NO FNCKING WAY!!!!! What is this world coming to???!!!!!!
For Lindsay Lohen they HAD to use Photoshop CS10 which was brought back from the future especially for the Playboy shoot.
Pleeeeeeease! We all know that the majority of the industry that has anything to do with looks and modeling photoshops the content into almost nonexistant resemblance to the original. Often times the very celebs and such being photographed don't know how bad they do it till after the fact.
Sorry people, but everyone in Nashville uses auto tune. Yes, including Taylor. You can actually hear it. I for one wish that the same scrutiny for fake eyelashes and photoshopping extended to music and singing. Maybe then the true talent in this world would come out instead of people who's families have enough money to literally buy their way into the business. I know Swift fans will take offense to this, but sorry, it's a fact that her family put somewhere in the area of 10 million dollars into her career for her to have the opportunity for a deal. you can't argue that she's sustained herself, but like Shania, it's mostly manufactured. When was the last time someone who looked like Adele (pretty as she is) made it in country? Check it out people.
There are a lot of pretty and indeed beautiful women in the fashion and entertainment business but she is not one of them. No talent and BUTT UGLY!!! No amount of makeup and photoshopping can help her.
But she took home a paycheck of 40 million dollars this year for her looks and music? She must really be repulsive.
This chick is ugly with or without photo shopping. I am glad they pulled the ad. It is about time these cosmetic companies get called on the carpet for FALSE advertising.
anyone who has a negative comment about this young girl is just an insecure, self destructive, mean person. Get real. She made it. You didnt. She must be beautiful to someone. Ugly doesnt often get paid. Maybe you should all be so lucky as to be as "odd" looking as she is and to not have a "stellar voice" maybe then you would be a multi millionaire selling millions of albums. or you might just be you. Violence usually starts with words. Think before you speak.
It's false advertising to state that Taylor Swift can sing.
So true! I loved it when she tried to upstage Stevie Nicks!
Putting all this DRAAAAAMAAA into two words, FALSE ADVERTISING!!!
Taylor Swift beautiful? My God, by what standards? She is the female equivalent of Jack Black, in appearance and in profound absence of credible talent.
Her new name should be Taylor Not So Swift.
Procter & Gamble voluntarily pulled Taylor’s mascara print spot when it was flagged by the industry’s self-regulatory group, The National Advertising Division.
**The offense? Excessive Photoshopping.**
BUT, why they need photoshopping with swift?
Next time, go natural guys no need for photoshopping
She doesn't care. She still got paid.
Photoshop will not make Taylor Swift talented, even on a good day !!
Taylor Swift is so ugly that Photoshop will not remove all the ugly !!!!!!!
Taylor Swift, Taylor Swift, Taylor Swift... This girl has been glorified enough !!!!! Taylor Swift is just another ODD-LOOKING, NO-TALENT, PRETEND-TO-BE-COUNTRY MUSICIAN !!!!!! Does she have to be in so many ads !!!!!! I cannot say ODD-LOOKING loud enough !!!!!! If American's weren't so stupid, maybe we could have REAL SINGERS in the news.
Since when do Americans prefer opera singers in their popular music? Taylor's singing is totally adequate for her genre and she is just as beautiful as many of the fashion models you'll see in those fashion magazines.
Dumb-. Who the h–l said anything about opera singers?
Opera singers? HUH? Where is opera singers mentioned in the original post? God, you ignorant people cannot read.
Very pretty woman
Arf, Arf !
All mascara ads are faked, and show models with false eyelashes on. However, I really never knew this until my boyfriend pointed out all the airbrushing to me. I’m just very naïve, and I thought that these girls were just naturally pretty. It’s just like those car ads with the gorgeous model standing next to the car, do you get her if you buy the car, too. Ads are just ads, and are meant to sell you something that you really don’t need, but you may want. Just look at how much food they advise you to feed your dog on the back of those dog food packages, it’s all done to sell you more food and give you a fat dog.
Funny that you should say that because I bought a car and it came with the pretty girl included. So, in my experience there hasn't been the false advertising you claim to have experienced in your life.
Taylor-Made money train.
I'm so tired of teens being used for ADULT products. Enough Swift, Bieber and Tebow... Where the heck are adults for adult advertising. Even CNN and FoxNews cater to their non-existent teen base with these fluff pieces about nobody teenagers who are famous for nothing. UGH.
I absolutely agree. Taylor Swift cannot sing one note in tune and the quality of her weak voice is pitiful. Her producers use a program called Auto Tune in the studio in order to get the pitches she squeaks out anywhere close to the proper frequency. Reba McEntire miraculously started singing in tune a few years ago during live performances. This had never happened before. She finally had to admit she uses Auto Tune live now !!!!!!! Very few of today's artists can sing without enhancement of some kind.
A friend used to remind me that, "you can't make chicken salad out of chicken s–t.
Um..Taylor Swift is 21.
Apparently I'm in good company and jumped in here at the right time, but also apparently when your not photoshopped you get just the same attention lol. My advice is ditch the liquid eyeliner and go for your apparent cuteness although its lost on me :) It will fool the most seasoned photographer lol apparently.
I have yet to find a mascara that does what it says. Most just make my lashes look clumpy. So, I don't see what's so different about this ad, but whatever...
I can't believe people spend time an money on ridiculous nanny state rubbish like this.
"Nanny State rubbish?" 1) What the hell does that mean, and 2) What the hell does it have to do with the topic?
Yet here YOU are.
I can't speak for the ad, the photo in this article looks like they Photoshopped her mustache and beard off.
I don't like her hair style ( in this photo). It lies too flat and that curl has to go. Not very flattering at all. taylor has always been portrayes as a very wholesome country girl. It appears, (by this photo) she is being protrayed as a classy sociallite. NOt a very wise move. Thre is more than one way to be "glamourous", This photo doesn't achieve that.
Hm, I wonder if the saying "no publicity is bad publicity" has any application here?
wow... this is so important. i am glad i wasted 3 seconds reading this article...
whap whap whap whap .....
Taylor Swift wohl besitzen eine schöne smellng Mund, aber es wäre besser riechen, wenn sie einen Esel in den Hintern gewaschen.
Taylor Swift hätte bessere Haut, wenn sie einen Esel in den Hintern gewaschen. Menschen, die Esel Hintern zu sehen scheinen immer attraktiver zu sein!
Good! I can't believe people fall for this kind of false propaganda, I can spot fake eyelashes in an instant! They need to sue every phony commercial like this one!
All ads lie! They will show this little truck towing a camper but that camper will ruin the transmission. Cooked food on t.v. is steamed so what you see appears perfectly cooked. Whoppers Big Macs etc do not live up to the ads. Yet WE KEEP BUYING! As for Taylor I am not a fan of her music but I hope her the best. So haters drink some more hatdrade and try relaxing. She is a stranger to you all but you act like jaded lovers.
So many to hate, so little time.
A quick look at Wikipedia shows that Ms Swift is certainly not Mormon. On the other hand the price of tea in China is going up. These misguided people are in a time warp, they are thinking of Marie Osmund; that is if they can think at all.
Osmond, if you please.
I've seen the ads on tv and her eyelashes are all clumped together; I thought they would have pulled them for making them and her look bad...
Why do people tolerate liars in ads yet deplore lies from individuals. A liar is a liar. All ads lie and so does the media as well as all elected officials.
She doesn't deserve to be on Cover Girl. Since they used Photoshop to make her look pretty guess you wouldn't want to wake up in the morning with her. Now move to better News CNN besides No Talent, Corporate Made Taylor Swift!!!!
I'd say the NAD is jealous. They probably wish they looked as good as Taylor Swift. I'm not a fan of hers but she is an attractive young woman. NAD is probably a bunch of old fat women who have nothing to do but complain.
Her lyrics make me feel like I have to take a dump
Maybe because you're full of sh!t?
I heard her emissions smell like a sweet summer breeze in the country.
Who gives a rat's ass?
Forget the cure for cancer. This is way more important.
Perhaps the NAD could apply the same seriousness to the false advertising of the major banks when they claim to CARE about our communities and their customers? I think we all know now that such advertising is our outright lies.
holy crip, she's a crapple
It is a good thing that beauty is in the eye of the beholder because Taylor Swift is not all that pretty...anyone can be pretty with 20 pounds of makeup on. Her eyes are small and narrow, her nose does this weird roundout pointy thing and she has a square masculine jawline...Oh and her mouth is too small for that face. She was put together by a label. She can sing, and she can write her own songs, but the total package? That is what cover girl is for! You wear it well.
Taylor Swift is great – I'm glad my daughters like her. She is a wonderful example of what a young woman can be. Sorry to disagree, Wendy (What is that pfft – pfft – pfft cat sound I hear?) She has given hundreds of thousands to my community – schools and parks. So, I guess I just don't understand how anyone could put her down...
Pull in those claws kitty. The most beautiful women are not mere beauty masks; those are a dime a dozen at any beauty pageant. In her day Ann-Margaret was the queen of that beauty style. She's 70 now but still beautiful.
Taylor Swift doesn't make my NAD happy either.
WoW...Taylor Swift isn't pretty enough for America's corporate sponcered materialistic self-absorbed ideology? LOL And we wonder why young girls feel inadequate....but wait! If you just buy this product at a grossly inflated price Wolla!!!! You still won't look like the picture because the pic is fake. Photoshopping should be illegal as it's false advertising.
Cute, perky, lively, adorable.....worst singer outside of a studio in history.
She needs Photo-shopping.
Who is this ugly hump?
Interesting move. If they start questioning all the invented terminology and fabricated statistics in cosmetic commercials... this could invalidate the entire industry's marketing strategy.
All mascara ads are fake. You can see the false eyelashes!
She has eyelashes?
“Our scientists work very closely with our advertising teams to ensure that benefits are accurately portrayed,..."
I think they meant, "Our adversing team works hard to push our claims to the very limit of the truth, and then to backpedal if we get any fall-out..."
>> As soon as we were aware that the NAD had concerns, we voluntarily discontinued the advertising
What a bunch of tools.
Every single mascara ad is fake. They always use false eyelashes and photoshop. Not a single one is real. Don't know why they don't' attack other ads, especially Maybelline Great Lash, that has got to be the worst mascara on Planet Earth.
She has a beautiful voice.....As long as it travels through a computer first....
Can we start a class action suit against the beer companies? Their ads "implied" that I'd get all those hot chicks to like me if I drank their beer.
then theres the weight loss ads–take this pill and you will look just like this woman -fake boogs, all toned and gorgeous–NOT!!! read the fine print-with diet and exercise–no magic pill!!!! argggggg makes me crazyyyyyyy
I really CANT stand her!
What's the big deal about PhotoShopping, and how is it different from twenty layers of make-up that no regular woman has time or skill to apply? With or without photoshopping, if you believe this is how this girl looks when she gets out of bed in the morning, I have a bridge in Brooklyn to sell to you.
every single "star: out there uses alot of tricks to look the way they do-alot resort to plastic surgery, fillers, botox, etc. what would happen if we put them all out there just bare faced – no special makeup-just like the rest of us-that would be a great experimenet! we women always compare ourselves to the "stars" and wanna look like them-but we really do-some of them are naturally beautiful but not many-if we had personal make up peope, hairstylists, peeps that picked our clothes, etc-we could be as gorgeous as them-and that brings me to-say a woman wants to meet someone on match.com-we put our best picture there to attract potential dates-what if we put our "real" sevles out there just no make up just the real us– i doubt we would ever ever get a date at all! we real women have a hard time as it is then they enhance these stars to a point where they are not real! i always tell my daughter they are not real!!! and myself also-we want perfection-no such thing- and no mascara will make your eyelashes look like that ever-anyway thats all
I don't think she's that pretty. Not naturally pretty anyways. Her makeup looks like it's applied with a putty knife.
is this really what we have become??? no wonder i wanna put a bullet in my head everyday.
Yo Taylor, I'm really happy for you, I'ma Let you finish. Oh wait. No I wont.
Kind of skinny, no talent, or mediocre at best. Eye lashes real or not
I'd bend her over.
Amen to that. Covers most of the 'singers' and 'stars' today.
Taylor Swift is the most charming, innocent, and beautiful woman in the world. She's georgous with or without makeup. I tell ya, I'm in love! Now, if I could just lose 30 years....
Your spelling and composition aside, I can only shake my head at the adoration apparent in your message. I realize we all have differing perceptions of what is "beautiful," but really! One could make some great Halloween cookies by pushing Ms. Swift's face into the dough.
Next thing you know, doctors will be prescribing meds for longer lashes....
Doctors already are. It's called Latiste or something. Clare Danes is the spokesperson.
righto–its called latisse! brooke shields advertises it on TV-only thing is its temporary as long as you are using it-once you stop=lashes back to normal – waste of money to me! yup, its out there
Wow! i thought the only thing fake on TV was our political leaders. Maybe" the Rolling Stones" were right! Maybe we can't get no satisfaction.
Mormon, I think not. Sassy little trollop more likely. Let's hope so at least LOL
terrible to pull off Taylor, so that leave us with Ellen lol
I see ppl are hatin on tay, weres the line?
Does kanye west like fishsticks?
When is this (self) regulating group going to do something about big macs. If there going to sell me a burger that looks more like the leaning tower of pizza, then what is on the telly, then they should make them advertise it that way.
John Mayer got a piece of that then went off like a jerk and talked about it to everyone
This is chick is so boring. Boring looking, boring to listen to, boring personality. She's like that insecure 14 year old at the family christmas party who sits in the corner with her arms folded all afternoon, and complains that it's too cold, and when you ask her a question she sounds like a mouse squeaking. Way to be interesting, brah. It's like if you put white rice in a plastic cup and poored milk on it, you'd get Taylor Swift.
AHA! I couldn't put my finger on it, but that's what I've always thought!!! That's exactly it!
It's like if you put white rice in a plastic cup and poured milk on it, you'd get...rice pudding! Of course you'd have to cook it first.
It's the "chicken salad theory". You can't make chicken salad from chicken s–t.
The trolls have come out to support Taylor Swift tonight!
Thank god. She is so over exposed. We're already sick of her and she probably nor even 20 yet.....
OMG, don't these people have anything better to do.
i bet they made the people at P&G testy....
I thinj that taylor swift is a nice singer but i like those vertual vocaloids. maybe taylor can become one! :0
I'd like to take this good mormon girl as one of my many wifes. She could help clean around the house, help with dinner and bear me more children.
Gosh...looks like they tried covering her moustache with Cover Girl.
What a bunch of NADs.
It's about everything else except her so-called 'music'
Clams carry a better tune.
would be nice to turn these people loose on DC and TV in general!
This watch. Dog group can go phuck themselves! Let them judge themselves!
Poor Taylor! How will she go on?
TAYLOR SWIFT IS GENIUS
What utter nonsense to pull that ad when every other model/actress/spokesperson is altered to look young, even if they are not! I think that women who have had cosmetic surgery should be prohibited from doing beauty ads. Women who are wearing fake eyelashes should never model for mascara, etc. This has set up such unrealistic expectations for all women, young to old; no wonder we are are surgically altering ourselves to chase that "perfect look". And the worst part is that it is all to chase the almighty buck – lets get even richer by tapping into women's fears about themselves.
Speak for yourself. I am NOT enhancing or starving myself like the gay men running the fashion industry want... to turn females into adolescent males with big eyes. I like myself as a female and I like men... and they like me fine. If women would forget these gay male fashion designers, they would only have the gay male brigade to mess with... as is appropriate.
Eyelashes are fake from either Photoshop or false eyelashes every ad in the magazines or newspapers that sell products like makeup is all enhanced. No one looks like that is real life. But they want you to think that you can look like that, so they sell more products.....
What about all these ads showing unrealistically thin bodies and implying we ALL can look like that? Just follow this new 'miracle diet' (this time for sure), pop this new 'miracle drug' (whoops, forgot to mention the deadly side effects), or let us cut you open and rearrange your insides and have dangerous side effects with that? All to fit some ideal most ppl never will. Even the experts admit you only have a 5-15 percent chance of keeping the weight off (and not bc you can't stop eating). But they won't tell you that-they want you to believe weight loss is easy, permanent, and will solve all your life's problems. And we wonder why we have an eating disorder epidemic! And 'health'? Please! Since when is treating ppl like crap for the way they look 'good for their health'? Give me a break!
Oh good. Now I don't have to see her on TV. Her music is annoying. One song she talks about how she loves her new boyfriend, next how she's glad he's gone.
My 15 year old daughter worships Taylor Swift, and it was really important for me to be able to remind her that though Taylor is talented and beautiful, she does have human flaws...not the perfect thick, long lashes protrayed in the ad. We all need to remind our daughters, and young women that EVERYONE has imperfections, and those are the things that make us unique, and give us our own individual beauty!
Now there's a real human flaw, bad eyelashes. I'm glad you're not teaching your daughter to be superficial and only worry about looks.
"Talented and Beautiful" – – – sounds like Deborah Seltzer is a potential candidate for Lasik and hearing aids.
She has banged a lot of guys.
sounds like she must have turned you down!
I like to call her "RAT-FACE".
She has little beady eyes and looks like she is always smelling a turd. The ringlet hairstyle is stupid. Nothing pretty about this mousy girl.
Yea... her ringlet hairstyle blows back as she runs to the bank. You seem to be missing her underlying ability to connect by telling tales of life... young life.
You'll never get it back, oh jealous one.
Oh, c'mon. The ringlet, mousey, turd smelling look is very, very, cute. Admit it now.
Well, you might think that she looks like she's smelling a turd, but most people male and female think that she's very attractive, and I would agree. Her hair looks nice, her body size is refreshing amongst all the moo cows in the U.S., and her face (call is mousy if you like) is simply beautiful, and EASILY more so than most women (in any age group) you'd come across during a trip to the local grocery. Post a photo of yourself, then we'll talk... exactly... I thought not.
This mousey little girl is laughing all the way to the bank.
My favorite is when someone like Beyonce is hawking hair care products when she clearly wears weaves and wigs.
agree with you fully. bunch of liers
Agreed! I think that every time I see one of her hair color commercials/ads.
As a beauty industry professional, cosmetic ads and especially MASCARA ADS and commercials have been a pet peeve of mine for a long time and they are getting more carried away all the time: FALSE LASHES are shown on almost all of these models nevermind just 'photoshopped'...the part that is photoshopped out is the glue line on the lashes. They are ridiculous and one of the more outrageous recent one is the "WINGS" style mascara...now REALLY? Just who does this industry think is that stupid that the public would BELIEVE a mascara could create that "winglike" effect? Seriously. And we wonder why young girls have such an unrealistic view of standards of beauty. And don't even get me started on all of the 50-something aged actresses/cosmetic/skin care spokesmodels who are airbrushed and photoshopped to look like they don't have a pore or a line on their faces. Now that I think about it, I'm sure this wreaks havoc with the self-esteem of that age group of women who might BELIEVE what they THINK they see on commercials and in glossy ads.
Agreed. I have not seen a mascara ad yet that I would find believable. They really exaggerate what can be accomplished. Wonder why they singled this one out.
Oh my Goodness Taffysmom you sound just like me. You are so damn right and I posted a reply to someone else above almost what you said. especially about the high priced movie stars,singers to try to sell their products. most don't even use the low end makeup and they lie about it to make some gullible woman believe they do and believe they can get the same affects just like their idols. LMAO This is what I posted above (hat is a very unintelligent remark...Eyelashes are fake from either Photoshop or false eyelashes every ad in the magazines or newspapers that sell products like makeup is all enhanced. No one looks like that is real life. But they want you to think that you can look like that, so they sell more products..... Read the artical.. Also Mormon girls prettier then the rest? You gotta be kidding it is a religion not ethnic. Religion does not dictate your looks anyone can be Mormon,Jewish,Catholic,Baptist. No one in any of those religions or others religions are better looking then the rest.)
It's so obviously fake. I hardly ever bother with mascara, if I want big lashes, i just glue on a pair of fakes. Easy peasy, they don't run, and they look way better.
If such fakery "wreaks havoc" on young women, then those young women are simply stupid to think that real people have lashes that look like that, or real people walk around without a pore visible on their face. I mean, there comes a time where people just have to use their brain and employ a certain level of common sense. Media isn't to blame, Adobe (Photoshop) isn't to blame, parents raising bone-headed children are to blame 100%. You honestly have to be dull minded, or a complete idiot to believe what you see (or read) in womens magazines or glamour/beauty ads. In fact, beauty photography is so fake it's funny. No one has lips like that, lipstick doesn't look that brilliant on humans other than on a computer screen or in print, and makeup doesn't look that great- why? because in real life you don't have the luxury of having studio lighting follow you around all day, and you don't have a photoshop guru making copies of yourself and editing layer upon layer of your face, eyes, lips, teeth and hair to get it just right. Wake up people and use your d-- common sense.
When I was 17, I bought a pair of false eyelashes - a very subtle pair on a transparent strip. I bought a magnifying mirror 5X and a pair of tweezers and the glue. I learned how to put them on so that nobody could remotely tell I was wearing them. The glue was waterproof, so you could swim, cry, whatever. After I mastered the technique, it took about five minutes to put them on, give or take. I even found Ardell underlashes on a transparent strip. I can tell you how simple and natural they look. I use a tiny amount of mascara just to darken my real lashes a bit. People gawk at my eyes because they look about twice as big with the lashes on, and there is no globby goopy (and expensive) mascara.
Mascara is not the way to go. It is thick and gross, full of germs and a nightmare to get off if you use use the waterproof stuff, If you don't, you can count on it running down your face in the rain. The false eyelashes are available from lots of companies (I used the MAC winged ones. They really are weinged at the outer sides. But again, you can't tell I'm wearing them) They make subtle lashes and also more theatrical ones for parties. Forget buying mascara; none of them will do what good fake lashes will. And those ones you put on one by one or have applied, what a pain in the neck! Learn to do it yourself. It might take you a couple of hours but it will save you money and time in the long run. To take them off, just pull, and the glue comes off the strip like a rubber band. Presto! They're ready for the next wearing.
All of the makeup ads are false advertising. The print ads are airbrushed. The tv ads for mascara show women wearing false eyelashes. It's all bull****.
I think it would be novel to see a cosmetics company that showed what real people really look like wearing their makeup.
Agreed THX...they should focus not on what it will make you look like but what you will attract with those cosmetics. Have a woman in an ad promoting eye lash cosmetics with only "so- so" lashes, but show her on a yacht wearing stunning jewelry and a dashing man on her arm. I'm certain it would do the same amount of damage.
eye lash cosmetics? It's called mascara. I'm such a moron.
She's a good singer. She even invented a new genre – "bubble gum country".
Really who cares and who believes ads anyway. As does have long pretty lashes...do look like she had lash extensions. Noone has lashes that long without a little help. So yes once again a cosmetic company has false advertising.
Who is "noone", and if he/she's lashes are so great why didn't they just use "noone"?
Ginni, "noone" is the proper spelling of "no one".
I think you've had one too many Martini (unless you were only kidding). "Noone" is not the proper spelling of "no one". Thank you, Grammar and Spelling Squad for The Marquee Blog.
agree with you fully. they do that for sales and rope in woman who are gullible enough to believe it buy it. Even if they just buy it one time –times millions of woman=== a very profitable company..Then they drop that formula and move on to another to sell to the consumer all over again. They are in the business to make money and that is why they hire high price singers,actors to help sell their product although most do not even wear low end cosmetics, but they will never tell you that......I would rather see a girl next door as a model selling products then big movie stars...It;s all hype and cheap products that do not work well
I do not wear makeup, nor false lashes, and my natural eyelashes actually get stuck when i wear sunglasses. It is possible to have long eyelashes without makeup.
That is some good mascara though. Ive been using it for a while and it really does thicken my lashes. If it does what i says then how is the add wrong?
So says Joseph . . .
I agree with Josephs review.
joe my boy, i'm glad your happy with the product, you should try the underliner..you'l look great in it.
This just in, Mascara now makes b00bs bigger, wangs longer and can grow hair on an egg. Hurry now and go get your bottle of UBIK...er....Mascara now.
I see what you did there. Nice UBIK reference.
I don't understand why it got pulled...a fake picture from a girl who fake sings. seems pretty fitting.
Have you been to one of her concerts?? She is actually a very talented singer. She is also very pretty and I think it's nice to see someone who doesn't have to dress like a street walker and use auto tone to be considered a "singer".
Taylor doesn't "fake" sing. She obviously isn't a Mariah Carey or Leona Lewis. But she does sing all her songs without autotune. She's loved more so for her songwriting ability and stage presence anyways.
Yes, I've been to one of her concerts and her inability to maintain pitch and carry a tune consistently and with confidence in her live performances can be downright painful at times. That is not to say Taylor isn't beautiful, a gifted songwriter, or a talented entertainer overall - she is all of those things. But a singer? Wow, she manages, but just barely. I wouldn't call her a fake, though, because at least she doesn't lip synch through live performances like some lesser yet equally famous performers. She lives with her flaws, as any true entertainer will do.
Jealous, are we?
Of course, all these teenyboppers jump to her defense. She's just some stupid singer who can't get over the fact that she couldn't get a date in high school. No need to freak out over someone saying she "fake sings." She needs some new song material. I'm sick of all her unrequited love songs.
This girl is the worst singer I had ever heard. She needs major photoshop work to make her looks good.
Retire now Taylor!
Really? Who takes these commercials at face value anyways? Of course there's photoshopping.
Really. Imagine that someone could be against commercial fraud. Thats anti-American isnt it?
Here's something you probably didn't realize : Taylor Swift is useless [kind of like a lead life preserver], and so are her pea-brained followers and admirers. I would gladly bend her over however... if only to put a plug in it.
your bar is set way to high my friend.
But I do understand that your bitterness comes from NEVER getting any.
They are. At least 200 percent but Id say closer to 900. They have pretty blond hair like nice girls are supposed to have. Utah is a land of milk and honey.
Nice girls are supposed to have blond hair? I thought it was the dumb ones that were supposed to be blond. And brown eyes mean you're full of it, right? One bad generalization deserves another...
Utah? She's from Berks County, PA....hardly Mormon country...
Are you saying she's from Amish country??? I
Berks county PA is not "Amish country." The Amish are out by the Lancaster, PA area. Taylor is from the Reading, PA area.
"NO MONEY, NO HONEY"
She has pretty eyelashes. I bet she is a good Mormon. I heard Mormon girls are 200 percent prettier than other ones.
Since when is Taylor Swift Mormon? I'm pretty sure she's not.
I see what you did there sir. Excellent trolling!
I heard Mormon girls are also at least 450% stronger and can jump exceptionally high. Rumor has it that Kobe Bryant is a mormon girl.
I am guessing you are Jewish by the Alias abraham. I find the Jewish women extremely attractive.
And you are? She's Mormon, and you're moron?
@zooni... better yet the braided armpits
Ha. Nice troll, but I wanted to refute it anyway. Remember the ugly, fat turd that kidnapped Elizabeth Smart? On her best day she never looked as good as Taylor on her worst.
she actually looks like she has a handlebar moustache in that pic. where's photoshop when you need it.
Another one for the who gives a flying fukc file.
Very good troll. I applaud you, almost everybody is fooled.
A quick look at Wikipedia shows that Ms Swift is certainly not Mormon. On the other hand the price of tea in China is going up. These misguided people are in a time warp. They are thinking of Marie Osmund; that is if they can think at all.
She looks like she could be Mormon...
that is a very unintelligent remark...Eyelashes are fake from either Photoshop or false eyelashes every ad in the magazines or newspapers that sell products like makeup is all enhanced. No one looks like that is real life. But they want you to think that you can look like that, so they sell more products..... Read the artical.. Also Mormon girls prettier then the rest? You gotta be kidding it is a religion not ethnic. Religion does not dictate your looks anyone can be Mormon,Jewish,Catholic,Baptist. No one in any of those or others religions better looking then the rest.
@seriously.....seriously?? And @karen....seriously?!
I don't get it. Explain it to me like I'm 2
That was a pretty ignorant comment.
Funny. I thought all mascara advertisements were the epitome of false advertising.
Karen- hook line and soapbox, (I know, it's sinker, not soapbox)
Sorry but the women from Rio Grande, Brazil, are the hottest in the world. They don't think twice about their stupid eye lashes.
Allegedly TS is really man... He only has the boring hairstyle to hide his hairline that starts at the back of his head. Seriously, Photoshop him bald and he's in drag... just saying.
Karen, where did you learn to talk? You are missing periods in your paragraph. Some of your is' should be are's or in's. It is also ethnicity. Not ethnic. Use it properly or no one will take you seriously. Also, your last sentence is just absolute garbage. I suggest grade school to fix your problem. Technically, you can often guess someone's religion just by looking at them. Non converted Jews for instance often have a certain type of nose, hair, and often wear clothes that give their religion away. You can also pick out some Muslims just by looking at them. It's not being rude. Just making an observation.
Hey everyone...next time you are in need of a hot woman, make sure and take "Woman Watcher's" advice and head to Rio Grande, Brazil. I'd like to see the look you'd get in the airport when trying to book the flight.
I can just imagine "woman watcher saying: "You know, it's that place that is in Brazil with all the hot women/Mormons." The airline desk responds, "Yeah, it's actually the river that separates the USA from Mexico. If you wan't hot Mormons, go to Provo, Utah."
He may not know his geography ladies and gentleman, but he sure knows his women.
She ain't Mormon. She ain't like even close
yo mama. jews suk
She may indeed be pretty, but have we ever seen a pic of her not photoshopped? No one knows how these stars look. And why do you assume she is Mormon? Is she really?
well i dont care if there " Fake " or not, she's HOT, but she cant sing Country. However she can sing POP, i dont understand why they put producer's put POP singers in Country music, it's because they lost as to where to put them,lol, by the way , did i say she's HOT
In Internet slang, a troll is someone who posts inflammatory, extraneous, or off-topic messages in an online community, such as an online discussion forum, chat room, or blog, with the primary intent of provoking readers into an emotional response or of otherwise disrupting normal on-topic discussion. The noun troll may refer to the provocative message itself, as in: "That was an excellent troll you posted".
People are crazy. of course we know she isn't Mormon. It was meant to be funny. I laughed.
I'm a Mormon girl and I can bench press a Buick.
Just what this country doesn't need, another Taylor Swift mascara scandal. Oh the humanity!
Maybe she's the second coming of the angel Moroni.
She is definitely 200% more "Effable" than any Mormon I am aware of, angel or not. With or without eyelashes.
I hope she is into "floating" like the mormon girl I had last night.
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