'Hereafter' home video sales to benefit Japan relief efforts
March 16th, 2011
05:53 PM ET

'Hereafter' home video sales to benefit Japan relief efforts

The Matt Damon-starring movie “Hereafter” was pulled from theaters in Japan earlier this week, and Warner Bros. is using the film’s Tuesday release on DVD and Blu-ray as a way to raise money for relief efforts.

According to the L.A. Times, Warner Bros. Home Entertainment is donating an unspecified percentage of DVD and Blu-ray sales to the Japanese Red Cross Society following the devastating earthquake and tsunami that hit the nation last Friday. Those familiar with the matter tell the Times that the donation will be in the ballpark of $1 million.

The Clint Eastwood-directed film focuses on grief and the afterlife, but it does contain a scene depicting a tsunami wreaking havoc on a coastal town. It’s been playing in Japan since February. A Warner Bros. rep explained to CNN, "In deference to the tragic unfolding events in Japan, we have pulled 'Hereafter' from the theaters.”

The Warner Bros. rep added that the opening of Anthony Hopkins’ horror thriller “The Rite,” which was originally scheduled to bow this weekend in Japan, has been postponed.


Filed under: movies

soundoff (6 Responses)
  1. edgarbell555

    After what seemed like a lifetime of thirty-Year adjustable-rate mortgages, with monthly mortgage payments going up all the time, The "Mortgage Refinance 123" helped me to lock in a great low fixed rate of 3.16%, helping me to guarantee myself the ability to always make my mortgage payment on time with money to spare.

    March 17, 2011 at 2:39 am | Report abuse |
  2. M.C.

    That's good

    March 16, 2011 at 11:47 pm | Report abuse |
  3. Angel

    As a nergroo lit bothers me you can make these comments.

    March 16, 2011 at 9:14 pm | Report abuse |
  4. UGH

    AS AN 8TH GRADE TEACHER WITH TATTOOS I TALK VERY LOUD ! WHY CANT MY STOODENTS MAKE CLEVER JAYPANEEZE JOKES ANYMORE ?

    March 16, 2011 at 9:09 pm | Report abuse |
  5. Angel

    THIS JUST STINKS. THEY WONT LET US MAKE JOKES ABOUT THE JAYPANEEZERS ANYMORE.

    March 16, 2011 at 9:07 pm | Report abuse |
  6. Superhiro

    That's a nice gesture.

    March 16, 2011 at 7:23 pm | Report abuse |

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