March 11th, 2011
10:52 AM ET
Get ready to see the Macy's Thanksgiving Day parade as you've never seen it before - as a full-length feature film.
According to the Hollywood Reporter, a movie is in the works about the annual event, in which giant balloon versions of all-time favorite cartoon characters like Snoopy, the Pink Panther and SpongeBob make their way through New York's Herald Square.
"We're aiming to make a four-quadrant, family-friendly film somewhere in that 'Night at the Museum,' 'Elf' sweet spot,” says producer Scott Glassgold, who is toying with the idea of having the floats come to life.
The folks at Macy's, meanwhile, are hoping the movie will become a holiday classic.
"We are always searching for the next 'Miracle on 34th Street,'" says Macy's senior vice president Robin Hall.
Would you see a movie about the Thanksgiving Day parade?
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