December 16th, 2010
12:16 PM ET
Man, if only “The A-Team” had better marketing, it totally would’ve found a larger audience at the box office this summer – or so says the film’s director, Joe Carnahan.
The filmmaker told the Wall Street Journal, “We kind of fell victim to a marketing misstep in that there wasn’t necessarily an understanding of what the show was. We didn’t do an adequate enough job of telling people what the movie was, if you know what I mean.”
Carnahan thinks that the film, which totaled to just $77 million, could've been a bigger hit, particularly among women.
“If I had a nickel for every time someone, especially women, came up to me and said they were dragged to the film but ended up liking it,” he lamented to the Journal.
“That’s how you know you blew it. And we blew it. Hopefully, we can make it up and find the audience the film should have found during the summer on Blu-ray and DVD,” he said.
And, if so, Carnahan says you just may get “A-Team: The Sequel.”
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