October 28th, 2009
12:17 PM ET

Chris Farley ad: tribute or tacky?

DirecTV is taking a lot of heat for its latest "breaking the fourth wall" commercial, in which actors seem to step right out of well-known movie roles and talk to viewers about the glories of the satellite TV service.  When the campaign began, I loved it, marveling at the way they recreated scenes like Sigourney Weaver in the Power Loader suit from "Aliens."  It was fun to look for signs of aging in Charlie Sheen and Naomi Watts in their scenes from "Major League" and "King Kong," respectively.

But for some viewers, it's not quite as much fun when the ads are less recreation and more resurrection.  Last year, Craig T. Nelson delivered the pitch as he was melded into a "Poltergeist" clip featuring the late Heather O'Rourke, the "they're heeeere" girl.  Now, DirecTV is risking the ick factor with a spot featuring Chris Farley, who died of a drug overdose a dozen years ago – yet there he is, struggling into a too-small jacket in a scene from "Tommy Boy" while David Spade snarks and shills across the room.

DirecTV says "Chris' family and friends" were "on board from the very beginning and throughout the entire process and felt the spot was a great tribute to Chris."  Spade, through a publicist, said DirecTV approached him and the Farley family with the concept, and figured "it would be a cool way to remind people just how funny Chris was.  It is a clever homage to my friend and a movie that we loved doing."

Clever, or macabre?  I was kind of creeped out, but your mileage may vary... and, as always, almost any publicity is good publicity.  We're talking about the ad campaign, so it must be a success – right?


soundoff (329 Responses)
  1. Kathy Rawlings

    I was taken back by the commerical showing Chris Farley and an actor who was his friend. This commerical only made me sad. Why would the family think that this would honor this man. Was it for the money. I am sure. I dont know what holds the future with me and the cable company.

    October 30, 2009 at 3:26 pm | Report abuse |
  2. John

    Another example of corporate America trying to spank every last sou out of a celebrity, living or dead. A true homage would come without financial trappings. Wonder if Spade donated his paycheck to charity. Farley will live on through video and Youtube.
    Wonder how much money the Jacksons will finally mine out of Michael. I doubt "This Is It" will really be the end of it...

    October 30, 2009 at 12:24 pm | Report abuse |
  3. Todd

    My first reaction to this commercial was laughter. The fact that people have a problem with this is half the problem with our country. Too many hyper-conservatives that need to constantly complain about something.

    Great commercial, great tribute to Farley. He was a comical genius.

    October 30, 2009 at 10:28 am | Report abuse |
  4. Chad

    My initial reaction was definetly negative and it just seemed a lot like capitalizing on a dead man but if the family is on board then I'm more at ease with it.

    October 30, 2009 at 10:23 am | Report abuse |
  5. Fluffy Slipper

    A few months ago I watched Tommy Boy with my kids who are 9 and 4. They were too young to remember Chris so wanted to share this great comic with them. My 4 year old remembered the "Fat guy in a little coat" song which the kids loved to sing. Each time I heard it I would remember him. If he died from being big it would be different. Honestly anyone who loved Chris loves this commercial. RIP Chris. We love you!!!

    October 30, 2009 at 10:22 am | Report abuse |
  6. c

    For those of you who keep saying that Chris would have loved it must not know that roles like this ultimately contributed to his death. He was tired of being the "fat guy" in his films and he could not find work that did not involve fat jokes. To suggest that this is a tribute is either ignorant or insensitive.

    October 30, 2009 at 9:54 am | Report abuse |
  7. Dcarl

    I think its all in good humor, what are we supposed to do, pull the movie from the shelves as well?

    What I do find creepy is still having to watch Billy Mays yell at me about some inane product!

    October 30, 2009 at 9:46 am | Report abuse |
  8. Neil

    Anyone creeped out by this is dumb. Do you feel creeped out when you watch Tommy Boy on TV or DVD? Same thing. That's a great scene from a great movie, so what's wrong with the commercial?

    October 30, 2009 at 9:44 am | Report abuse |
  9. Chris

    Loved the ad. Loved the movie Tommy Boy. I really can't see how it could be in poor taste. I mean Chris Farley's family was on board. He made the movie, i am sure he was proud of the movie. The movie is loved by so many people, and they used a scene from it. No harm, no foul.

    October 30, 2009 at 9:43 am | Report abuse |
  10. Aj

    Both Chris and Heather were icon’s of their time, and people pass… it’s better to remember them then too forget. Think about it, when was the last time you remembered or laughed at Farley’s “fat man in a little suit” before you saw this commercial?

    October 30, 2009 at 9:40 am | Report abuse |
  11. Dave

    It's worse then tacky. That comercial is annoying. Farley was never very funny, he was a John Candy wanna-be. How anyone could find that stupid fat guy little coat routine funny is beyond me. Small minds are easily amused I guess.

    October 30, 2009 at 9:36 am | Report abuse |
  12. Empire

    If the family is on board, who cares? This is much ado about nothing.

    A good news story would be someone to explain how "Tommy Boy" only has a 2 star rating. It's clearly a very funny movie and deserves more than 2 stars.

    October 30, 2009 at 9:35 am | Report abuse |
  13. Geni

    Chris Farley was not funny when he was alive (this does not make him any funnier) and he definitely fell into the "tacky" category, so I think it works. I think that is appropriate. David Spade is just as un-funny and more tacky than Farley (if that is even possible). I change the channel when the commercial comes on.

    October 30, 2009 at 9:32 am | Report abuse |
  14. dan

    ............which had the main character peeing on an image of Jesus Christ? And CNN can't figure out why people are going to Fox?

    Maybe CNN doesn't care if people that want to be fedonly what they want to hear instead of the facts, go to FOX. It's a complete distortion to say he urinated on the picture. That implies he aimed at it and intentionally urinated on it. The guy was urinating in the toilet and some side spray got on the picture. YES, there IS a difference. One shows intentinally malice, the other is a gross but simple fact of life about guys and toilets.

    Leave it to FOX to twist it into something it's not just to get Conservatives riled up over nothing.

    And then have the gall to call it news.

    October 30, 2009 at 9:23 am | Report abuse |
  15. Randy

    I still see Billy Mays trying to sell me stuff so this doesn't seem so bad in comparison..

    October 30, 2009 at 9:21 am | Report abuse |
  16. reggie from la

    Understand some folks' concern, but it sure was good to see him on the screen again. Chris F was very talented and none of his work, to my recollection, was wholesale. Loved his "down by the river". Miss his brand of comedy.

    October 30, 2009 at 9:16 am | Report abuse |
  17. peanut

    I loved Tommy Boy, Loved Chris Farley/David Spade combo.

    I don't like advertising....but these are adults making adult decisions. Leave them alone...turn it off if you don't like it.

    October 30, 2009 at 9:13 am | Report abuse |
  18. Kristy Taylor

    The ad I think is a tribute to Chris Farley's comic talents.

    Chris Farley performed that scene for "Tommy Boy" and his scene in the ad did not alter the performance to make him look bad at all. I think the ad is done in good taste.

    In addition as others have said his family approved the use of his likeness and David Spade was a friend of Chris Farley and would not allow his friend to be maliciously used in anyway.

    God Bless to all <

    October 30, 2009 at 9:13 am | Report abuse |
  19. Phil

    This is a stupid commentary. Nothing's wrong with any of the commercials, it gives everyone the 'hey that's that one movie' factor. All Good.

    October 30, 2009 at 9:13 am | Report abuse |
  20. RJ

    I think the commercial is funny. I was not a huge Chris Farley fan, but he did have his moments.

    October 30, 2009 at 9:09 am | Report abuse |
  21. Juice

    Just another example of folks with too much time on their hands to complain about anything and everything. The family was ok with it, so enough said. Now they've got one with Kim Basinger in it, should they have contacted Alec Baldwin to see if he was ok with it? C'mon people.

    October 30, 2009 at 8:48 am | Report abuse |
  22. Donna

    Do companies pay royalties to dead celebrities families? If not, they are saving a bundle by using peple who have passed on. Could this be the 'motivation' for using them in the first place?

    October 30, 2009 at 8:38 am | Report abuse |
  23. J

    Why hasn't anyone noticed they are using a an OD'd drug addict to promote their product?

    October 30, 2009 at 8:24 am | Report abuse |
  24. David B

    I had seen the several times. When I saw the news story headline, I didn't have a clue as to what the fuss was about. Today I read the article. Oh... Chris is dead... forgot about that. Probably most people didn't know or don't remember either. So.

    October 30, 2009 at 8:11 am | Report abuse |
  25. kellyj

    Wow...there are obviously a lot of people who didn't understand Chris Farley. He would have done anything to make people look at him....and this commercial would have cracked him up...... What exactly is disrespectful about it. That people were paid????? Uh...jobs are a good thing to have right now...and David wasn't the only one to make money while filming it. And who is to say that the money he made or the Farley family made went just to their bank accounts???? Like the one post said....we lost Chris, John B., and John C. way to soon....so seeing this commercial put a big smile on my face.

    October 30, 2009 at 8:06 am | Report abuse |
  26. Daniele

    I think if Chris Farley were alive he would love the commercial, so I'm all for it!

    October 30, 2009 at 7:42 am | Report abuse |
  27. Mar

    Tacky. The first time I saw that commercial I told my husband how inappropriate it was to show it.

    October 30, 2009 at 7:24 am | Report abuse |
  28. Emily

    When I realized that the commercial was of my favorite scene from Tommy Boy, I was happy, but it was bittersweet. I missed Chris Farley, but enjoyed the commercial. I wasn't bothered because I figured that David Spade wouldn't use something with Chris in it unless it was okay, since he was so close to Farley and his family.

    October 30, 2009 at 7:08 am | Report abuse |
  29. Ben

    I hated it from the first time I saw it. What bothered me most was that Spade actually did it. Let's face it – both Spade and the family agreed to do this for one reason only and that reason is spelled MONEY.

    If they wanted it to be a "tribute" then have all participants should have donate the money to a local drug rehab clinic. THAT would be the real tribute ot his memory

    October 30, 2009 at 6:48 am | Report abuse |
  30. PKW in N. Ga.

    I thought it was a bit weird when I saw it. I was actually a bit shocked and thought it was creepy. I am glad that his family was on board. Who am I to say any way?

    October 30, 2009 at 6:44 am | Report abuse |
  31. Andrea

    I think what took me aback was the premise of it, here was David Spade essentially ignoring a man who was supposed to be a really good friend who is now deceased to whore DirecTv or whatever the hell it is. Seems a bit tacky to me. Totally disrespectful as well.

    As for other comments mentioning commercials featuring other dead legends like Elvis, the legends are not being disrespected and ignored as was Mr. Farley in this commercial but are being used as iconic and revered images. Not the same at all, like comparing apples and oranges.

    And for the record, when it is on now I do change the channel.

    October 30, 2009 at 4:49 am | Report abuse |
  32. you

    "CNN is worried about a tacky commercial but offers ZERO coverage of the recent uproar over HBO's "Curb Your Enthusiasm" episode which had the main character peeing on an image of Jesus Christ? And CNN can't figure out why people are going to Fox? I wonder if his name was Christ Farley if they'd cover it?"

    Haha. Because there's been no uproar. No one watches that show, and less than half this country is Christian. What's 1/2 of 0?

    October 30, 2009 at 4:49 am | Report abuse |
  33. Paul S

    I wonder if any of the people who are shocked/disgusted/offended can write a sensible reason for why they feel that way. What differentiates this from the ongoing sale of a dead person's art/work/designs? Who are you defending? Who's being hurt?

    I certainly hope that when I die no one wastes a thought on what I might want or feel. The dead can be remembered for who they were just fine without their confused legions of fans jumping to some vague knee-jerk defense whenever their name or likeness is invoked.

    "You can't... show Chris Farley... as he appeared... in the film we still sell...! That's... uhhhh... hrm.... something about money... I'm sure I had a point... hang on..."

    October 30, 2009 at 4:10 am | Report abuse |
  34. Dateless Nerd

    i appreciate any homage to the likes of Chris Farley, John Belushi, or John Candy, commercial or not.

    Those guys were magnificent, and we lost them far too soon. Let's make sure future generations never forget them.

    October 30, 2009 at 1:34 am | Report abuse |
  35. wow

    Oh also "kudos" to the marketing team. They did a good job becuase there would not be so much objection if they did not do this. Publicity is good. Doesn't matter what kind. People want to know what is going on!!!!!

    October 30, 2009 at 1:06 am | Report abuse |
  36. wow

    If people get offended by this commercial and speak out about it they don't understand they comedy that Chris Farley was all about. He was a "big guy in a little coat" and that is funny!!!! Especailly if you followed his career. He was all about physical comedy. And that was him. To protest this is to protest his career, also the careers of many Chevy Chase, for example, for his falling down the stairs, and many others that were before and after him. I think that sometimes people take themselves to seriously and just need to look around and laugh at the world around them. Because life is not that serious all the time. People relax and enjoy the comedy around you. Especially the people you pay to make you laugh. This is their job!!!!

    October 30, 2009 at 1:00 am | Report abuse |
  37. Frank

    Commercial was just fine if Chris's family was ok with it.

    Also all the comment about the Curb your Enthusiasm episode is so bizarre... how could that be in any obscure way related to this story?

    FWIW the curb your enthusiasm episode was fantastic, it shined a light on the wackos that do things just like the two characters that were going to take the jesus picture on tour. that is, until they found out it wasn't a tear but a toilet water splash. If you were a big fan of jesus, why would you hang him up next to the toilet anyways? haha.

    October 30, 2009 at 12:29 am | Report abuse |
  38. Steve

    The only problem I had with it was that he calls him "tons of fun" and Chris was actually insecure about his weight.

    October 30, 2009 at 12:09 am | Report abuse |
  39. Loki

    $$$$$$$$$$$$$$$$$$$$$$–not tacky at all

    October 29, 2009 at 11:58 pm | Report abuse |
  40. V

    Its not so much in bad taste for direct TV, corporations don't care about people. Its worse that David Spade would use his fallen friend to hock cable service, all for a few extra dollars. The ad disgusts me!

    October 29, 2009 at 11:20 pm | Report abuse |
  41. Nancy G

    They are great! I think that it's a tribute and if you listen to the whole thing you would see that too!

    October 29, 2009 at 10:59 pm | Report abuse |
  42. lazyme

    I thought it was a sweet tribute. Everyone knows he and Spade were good friends. "Never gets old" is a nice tribute to Farley's comedy.

    October 29, 2009 at 10:24 pm | Report abuse |
  43. Farley Fan

    As a huge Chris Farley fan I thought the commercial was great! It brought a smile to my face watching the scene from such a great movie that had made my family laugh so many times.

    I am sure that Chris would love it as he always just wanted to make people laugh. I think he would view it as an honor – think of all the celebrities they could have used and they chose him. Good stuff!

    October 29, 2009 at 10:23 pm | Report abuse |
  44. dan

    Why is this even an issue? They are using a classic comedy scene from a movie to sell their service- the fact that Farley is no longer living – has nothing to do with it. It's like saying they cant show a preview for any movie where a character died- an actor sells his image when he gets paid-

    October 29, 2009 at 10:08 pm | Report abuse |
  45. No problems, maan

    If the family has no problems with it and if they consider it a tribute, then it is.

    October 29, 2009 at 9:56 pm | Report abuse |
  46. Vicki

    tacky.
    tacky.
    tacky.
    I guess there truly nothing original in Hollywood...or advertising.

    October 29, 2009 at 9:49 pm | Report abuse |
  47. jason

    People that don't like it need to GET A SENSE OF HUMOR!! i am a farley fan and loved the idea of him back in the spotlight. Most of todays performers couldn't hold a candle to farley. LOVED IT.

    October 29, 2009 at 9:14 pm | Report abuse |
  48. kt

    Go david s for bring chris farley back and letting us enjoy him once more. anyone who thinks its too tacky or mean is way to sensitive and need to get over it. any fan of that movie should be a fan of that ad!

    October 29, 2009 at 8:56 pm | Report abuse |
  49. Ray

    It's amazing to me that anyone would find the broadcast of a recording of a dead actor to be tacky or shocking. Are you poor, shocked people now going to be screening commercials, tv shows, dvd's for the appearance of dead actors? Perhaps recordings of dead people should be shelved forever?

    October 29, 2009 at 8:42 pm | Report abuse |
  50. DD

    So, uh, what's the difference between this and new CDs by Michael Jackson, Tupac, Biggie, etc.? It's obviously in somebody's best interest other than the deceased artist.

    October 29, 2009 at 8:28 pm | Report abuse |
  51. Clem

    Um...Pam...? The scene is called, "Fat man in a little coat." I think Chris would have loved this. And would have loved it even MORE that people are having such a hissy over it.

    October 29, 2009 at 8:26 pm | Report abuse |
  52. Clem

    Um...Pam...? The scene is called, "Fat man in a little coat." I think Chris would have loved this. And would have loved it even that people are having such a hissy over it.

    October 29, 2009 at 8:25 pm | Report abuse |
  53. monty

    Funny, this article coming up online the day after Michael Jackson's "This Is It" opens up in theaters. People getting exploited after they're dead is no different than them exploiting themselves while they're alive.

    October 29, 2009 at 8:23 pm | Report abuse |
  54. bG

    Yes, it is tacky, extremely tacky. And it isn't ok that his family profits off it. They get a lot just from his estate–they're making money from what he actually did.

    It's as bad as David Spade auctioning off Chris Farley's body parts with the approval of family members.

    October 29, 2009 at 7:59 pm | Report abuse |
  55. Dave from NC

    Chris Farley and David Spade were best friends. It took David Spade a very long time to get over Farley's death.

    If the Farley family and David Spade were on board with doing it, than it should be nobody else's concern. Tacky? Maybe. The result of a very greedy, money hungry society? Definitely. Wrong? I don't think so.

    I didn't see half as many people outraged at the new Michael Jackson movie, who, by the way, is not even dead 5 months and (possibly) not even in the ground yet.

    Just my opinion though.

    October 29, 2009 at 7:58 pm | Report abuse |
  56. Ozzi

    Real ick.

    I think farley's death photos are still online.

    Really wish they wouldn't use dead celebrities. Is David Spade that broke he needed to do this?

    I would have suggested the "byuh-bye" skit instead.

    Ew.

    October 29, 2009 at 7:39 pm | Report abuse |
  57. Lance

    He was a comedian... not a salesman

    October 29, 2009 at 6:44 pm | Report abuse |
  58. Nick

    I can't believe anyone is offended by the commercial or thinks it's tacky. It's a well known reference to a hilarious movie. People are way too sensitive about things these days.

    October 29, 2009 at 6:39 pm | Report abuse |
  59. julie gaerig

    I thought it tacky and a little creepy. It is so real that you have to think for a minute if he is still alive or not. Bad taste.

    October 29, 2009 at 6:37 pm | Report abuse |
  60. Tim

    Elvis and Marilyn Monroe are still some of the highest earners out there. If people are willing to pay for it, who cares. I bet Michael Jackson will start making tons of dough now he done.

    October 29, 2009 at 6:32 pm | Report abuse |
  61. Jim

    Billy Mays is still pitching from beyond the grave. Anyone have problems with that? As long as the right people are compensated, what's the big deal? I think Chris would be pretty ok to know that he's still able to help out his family.

    October 29, 2009 at 6:31 pm | Report abuse |
  62. Tim

    The next "fourth wall" commercial I want to see is Michael Jackson on the set of Thriller.

    That would be trippy for so many reasons.

    October 29, 2009 at 6:25 pm | Report abuse |
  63. Jennifer

    yes, I was creeped out. Let him rest.

    October 29, 2009 at 6:17 pm | Report abuse |
  64. Tim

    DirecTV makes those adds all the time ... do you see King Kongs family getting upset because they used him in one of them? Elvis gets put on stuff all the time, and yes, Michael Jackson will be on stuff in the future too ... what about the OxyClean guy (Billy Mays)? He's had new commercials come out since he died ... and should television stop airing episodes of Crocodile Hunter? It's the world we live in ... marketing at its best ...

    October 29, 2009 at 6:12 pm | Report abuse |
  65. derek willow

    It is in good fun-cripes! The family was on board with it. I will always cherish Chris Farkey and his comedic talents.

    October 29, 2009 at 6:10 pm | Report abuse |
  66. farley rocks!

    He looks great! Glad to see him around again!

    October 29, 2009 at 5:47 pm | Report abuse |
  67. kim

    TOTALLY TACKY! Whoever is making money from this is an opportunistic greedy pig of a person. Gross. Gross. Gross.

    October 29, 2009 at 5:44 pm | Report abuse |
  68. Chuckie N

    Another example of our ultra-sensative society where people crap their pants over little things that do not and should not affect them. Someone explain to me the immorality in benefiting from the image or work of a deceased individual? If you apply that logic to all situations, that means anyone receiving royalties or income from the presentation of movies featuring deceased actors are immoral. Anytime you purchase a Beatles CD or Michael Jackson DVD, are you contributing to immorality? Sure, it's kind of weird to see Chris Farley interacting with David Spade in the commercial; but does that really make it immoral?

    October 29, 2009 at 5:24 pm | Report abuse |
  69. ken

    my initial reaction was that it was creepy and that david spade is still finding a way to ride farleys coattails

    October 29, 2009 at 5:18 pm | Report abuse |
  70. CO

    Chris Farley and David Spade are some of the only funny, real, actors these days. They can do whatever they want. They shouldn't have to worry about what other people think. I think the distatse comes more from DirectTV than them. Keep it real.

    October 29, 2009 at 5:01 pm | Report abuse |
  71. Michael W.

    wow at the comment by Chris, there is a huge difference between peeing on a picture of Christ, and what Larry David did in the episode of Curb Your Enthusiasm. He did not purposely pee on the picture, he had been on medication which made his pee come out with a lot of pressure, and so some backsplash came up and landed on a picture of Christ, not quite the same as peeing on the picture. And this wasn't used in any sort of anti-religious means, just to further a silly plot line. I don't see you up in arms over the way the show continually takes jabs at Judaism (of course this is largely because Larry himself is Jewish), but seriously how can we live in a world where its perfectly fine to poke fun at our own religion, but do it to another in a very lighthearted way that truly isn't offensive, yet still have people make huge deals about them, its pathetic.

    Anyways, I've seen this commercial and I think its great, just a silly little reminder of a great comedian and a great movie. The fact that the family gave it the ok, is all I need to hear, this is not an issue if you ask me.

    October 29, 2009 at 5:00 pm | Report abuse |
  72. CC

    Chris Farley was all about making people laugh. I sing along with the commercial every time its on, I wish everyone would do the same.

    October 29, 2009 at 4:57 pm | Report abuse |
  73. Tim

    Who cares? It's a commercial. Using comedy to make money is the game Chris Farley was in when he was alive.

    If he had been alive, he probably would have done the commercial anyway, that's what you need to think of. "Would they have agreed to this if alive?" is the question that people need to ask themselves. And besides, it's a scene from the movie that made Chris Farley a household name. "Fat Guy in a Little Coat" ranks up there with "Rosebud" as some of the most well known lines from movies.

    This seems more like a lazy writer trying to do the very least to create interest by making a controversy out of nothing. Weak article, needless speculation, and another paycheck for a writer wasting their job at CNN covering something ultimately useless.

    October 29, 2009 at 4:56 pm | Report abuse |
  74. Jim Thomas

    Come on people! Digitally resurrecting people for the purpose of selling products is a great idea! Not tacky in the slightest.

    October 29, 2009 at 4:55 pm | Report abuse |
  75. CB

    I have no problem with this because it's paying homage to the great Chris Farley. His family was on board with it and Spade thought it would be great to show how funny Farley was in his prime. I do have a problem with the Naomi Watts directv commercial. Kong dies in the movie and they use his character in the commercial with Watts. I don't see people getting upset that they used King Kong on that commercial. I'm just saying, people are hypocrites. You can't make everyone happy, thats how the USA created. Washington wasn't happy with the English rule....

    October 29, 2009 at 4:38 pm | Report abuse |
  76. stephen gerrard

    Not as tacky as Nancy Grace - but more accurate and with higher integrity and journalistic value.

    October 29, 2009 at 4:31 pm | Report abuse |
  77. Bob

    I just saw the Farley ad last night. I think it's sick. I can't help but wonder if Spade donated the money he earned for the spot. If not than it's not a homage just money grubbing.

    October 29, 2009 at 4:25 pm | Report abuse |
  78. MaidenCanada

    I think that as long as the family and David did it as a tribute I don't mind that is is selling something. Whenever I see Chris Farley I am saddened by the talent that was lost when he died. It is nice to see that maybe he will gain some new fans through this ad.

    October 29, 2009 at 4:19 pm | Report abuse |
  79. PCWMoondoggie

    I thought this was a great way to have Chris Farley out there. He and David Spade were such great friends and it's good to know one of the great comedians is gone, but certainly never forgotten.

    October 29, 2009 at 4:12 pm | Report abuse |
  80. Chris

    I think the Farley family should have the ultimate say on this, and since they wanted it to be a tribute, it should be considered as such. In my own opinion, since it was a scene taken from a classic movie rather than some kind of reanimation of Chris Farley, it is merely a celebration of his work. It's not all that different from playing an old movie like Wizard of Oz where the actors have passed away. Also to keep in perspective: no one considers the scenes in Forrest Gump where they reanimated historical figures to be tasteless, and they certainly went further than DirectTV did.

    October 29, 2009 at 4:06 pm | Report abuse |
  81. new to NC

    ...And isn't the late Orville Reddenbacher still selling that tasty popcorn?

    October 29, 2009 at 3:56 pm | Report abuse |
  82. Jessica

    It's a complete tribute to Chris! I love the commercial because I love Tommy Boy AND Chris Farley!

    October 29, 2009 at 3:53 pm | Report abuse |
  83. xtina

    EXTREMELY TACKY. Really.... there's TONS of other movies out there or other clever marketing tips, think outside of the box.

    Ridiculous.

    October 29, 2009 at 3:52 pm | Report abuse |
  84. Lisa

    And Buck in Tejas, he died 12, almost 13 years ago now....I think it's okay....

    October 29, 2009 at 3:43 pm | Report abuse |
  85. Lisa

    Chris C....on point of your posted comment...how about for once, you find a way NOT to make every single story a battle between the Left & the Right? Between your previous FOX and everyone else? Do you think you could just lay off that for a minute?
    Can you do that?

    October 29, 2009 at 3:41 pm | Report abuse |
  86. Buck in Tejas

    Mr. Farley's tragic death was too recent for his image to be used in any type of commercial promotion. It seems most inappropriate and distasteful.

    October 29, 2009 at 3:33 pm | Report abuse |
  87. Sean

    So why is watching a commercial featuring someone that's died creepy, but watching a MOVIE that has someone that passed away in it not? Lighten up... If Chris Farley crawled out of your TV set.. then you could be creeped out. Other than that you're reading too much into it.

    October 29, 2009 at 3:29 pm | Report abuse |
  88. Homer

    Wow,

    I believe I have seen JFK used in various commercials either for your news organization's specials or other networks that are promoting their "upcoming anniversary" of his assasination. Should we also not show any previews of re-run movies that the actors or actresses are deceased? The family signed off on it, I as a viewer and consumer loved it. Leave it alone.

    October 29, 2009 at 3:26 pm | Report abuse |
  89. Ray

    I did not care for the ad. Was kind of creepy!!!!

    October 29, 2009 at 3:20 pm | Report abuse |
  90. Anthony

    It was a great way to showcase how funny the Farley\Spade combination was in that movie.

    Farley was as funny as they come and loved seeing them together again in this commercial.

    October 29, 2009 at 3:19 pm | Report abuse |
  91. Danielle

    Why would anyone call this tacky? Its the same thing as playing his movies on television or watching them on video just because he died we should forget that he was ever here? No, he was a great actor and comedian and he wanted everyone to know that about him . So i think its good and it shows a younger audience that this man was here and he was one of the best in the business !

    October 29, 2009 at 3:15 pm | Report abuse |
  92. Nichole

    If people didn't want to see dead people, there would be no need for DVDs, old movie classics, and tribute movies to celebrities. "THIS IS IT" having already made 2.2 mi in the box office proves my point. Yay Dead Celebs!

    October 29, 2009 at 3:10 pm | Report abuse |
  93. me

    I loved it!

    October 29, 2009 at 3:08 pm | Report abuse |
  94. Chris T

    Chris C, who gives a crap about someone peeing on christ' image? Kinda off topic there. This campaign is nationwide, not private such as an HBO viewing.

    October 29, 2009 at 3:06 pm | Report abuse |
  95. EJ

    They should have one where JFK steps out of the Zapruder file. Now THAT would be cool!!!

    October 29, 2009 at 2:58 pm | Report abuse |
  96. Jess P

    Come on! this was a great ad! Made me laugh and think of Chris and all his funniness!!! People need to get over his death, it was like 12 years ago, and he wouldn't want everyone all sad just seeing his image?? He wanted to make us laugh, so if he can still do it after this long, who are we to say no to that!

    October 29, 2009 at 2:52 pm | Report abuse |
  97. Josh

    Hey, supposedly Jesus came back from the dead and talks to the faithful, so what's the big deal here? If people can believe a dead guy can come back after hanging on a cross all day, then Farley can do one commercial for pete sake.

    October 29, 2009 at 2:38 pm | Report abuse |
  98. Jim

    Farley was hilarious and the commercial is a great spoof of a great movie. Its a tribute to how funny the man was and how his comedy lives on. If we're going to get that uptight about a commercial with a deceased movie star then I guess we need to shop showing movies starring actors who have died. My first reaction to seeing the commercial was to laugh. The second thought I had was that I wanted to go back and watch Tommy Boy for the 11th hundred time.

    October 29, 2009 at 2:35 pm | Report abuse |
  99. doofus

    if the fam is ok, then everyone else needs to shut up. what business is it of yours? what, are some of you actually trying to get me to believe that you are "deeply hurt" or "extremely bothered" to see your late dead "favorite" movie actor in a commercial? GET A GRIP AND GET OVER YOURSELF...

    October 29, 2009 at 2:30 pm | Report abuse |
  100. Frank Pizzichemi

    I don't have a problem with it. It brings back good memories of movies made.

    October 29, 2009 at 2:30 pm | Report abuse |
  101. Sick of it

    Shut up! It's a commercial using a scene that Chris willingly acted and and ended up being one of the most copied stints from a movie. Who hasn't put on a too small jacket and done the skit? There's nothing disrespectful OR distasteful about it. All it proves is that Chris' comedic talent is timeless. Stop looking for things to whine about and just enjoy the humor in it.

    October 29, 2009 at 2:29 pm | Report abuse |
  102. Laura

    I was shocked when I saw this commercial. Whoever came up with this idea has no class whatsoever. Let the dead rest in peace and don't try to use their memory to hock whatever kind of crap you are selling. Come on.

    October 29, 2009 at 2:29 pm | Report abuse |
  103. Ashley

    What's the difference in seeing the ad and renting the movie and watching it. We all know that he is gone but does that mean he has to be forgotten? So if someone wants to use a clip from a movie that has a celebrity that has passed away they can not use it even though anyone can go out and rent the same movie and watch it anytime they want. I guess i just dont' see what the big deal is.

    October 29, 2009 at 2:20 pm | Report abuse |
  104. Bam

    I've got to agree with Debra R – if the Farley family was on board, who am I to judge. Also, it probably provides a royalty to his family and loved ones, so at least it helps take care of them. Personally, I do find it creepy, and I don't watch the commercial.

    October 29, 2009 at 2:19 pm | Report abuse |
  105. Steve

    I liked seeing Chris again and it reminded me of how funny he was. If they had the blessing of his family then that is what matters. It made me want to see Tommy Boy again. Thanks for making me laugh.

    October 29, 2009 at 2:17 pm | Report abuse |
  106. gr33kboi

    eh. Chris Farley was funny, but not THAT funny. But whatever...thanks to technology we can take mediocrity to ever new heights.

    October 29, 2009 at 2:15 pm | Report abuse |
  107. Dan B

    I have always been a big fan of the Farley/Spade duo. There movies were just a laugh. (the way Chris and David wanted it). Seeing the commerical for me was just that, a commerical. I thought it was funny because that was a classic scene in Tommy Boy, but really??? Complaining about it?
    Watch the movie again and sing "Fat Guy in a Little Coat" without smiling. I bet you can't.

    October 29, 2009 at 2:13 pm | Report abuse |
  108. Miguel

    They are not using dead celebrities to sell a product, they are using movie characters.

    If TNT shows the Tommy Boy movie, and sells ads space around it...wouldn't they be just as guilty as DIRECTV for making money off of a dead celebrity.

    October 29, 2009 at 2:07 pm | Report abuse |
  109. Nate

    Would you also argue that those who watch Chris Farley flicks are insensitive? What a ridiculous argument.

    October 29, 2009 at 2:02 pm | Report abuse |
  110. Brian

    If his family is O.K. with it, then who the hell do you think you are to have a problem with it? It's none of your damn business. Spade was his best friend and he is OK with it so get offended about something else.

    October 29, 2009 at 1:55 pm | Report abuse |
  111. MoonShot

    First of all Farley's Family should be a shame of themselves for selling out their dead son for their financial gain. These comericals show any lack of class. Farley was a druggie who died of a drug overdose just like John Belushi his idol. Direct TV digs up actors who's 15 mins have long over. Along with these dead actors. Yes they done movies and we all love to see the movies there were in. If your dead your a money maker for hollywood and business these days like Heath Ledger in the Batman movie, gee it was like Heath was the whole movie not the rest of the actors. if you folks want to see the real chris farley go to findadeath dot com to see if you really want to see him shilling direct TV still. we should let the dead rest in peace not use them to make comericals for someone else.

    October 29, 2009 at 1:41 pm | Report abuse |
  112. Keith

    I don't think that this is that big of an issue. I agree that this is a great tribute to a very funny man. Lets not forget the last line of the commercial "that never gets old". Its a great way to remember a funny movie and an even funnier man.

    October 29, 2009 at 1:29 pm | Report abuse |
  113. Nikki

    You know what I have to say? I LOVED Chris Farley. I do not feel that his family, nor David Spade are exploiting him. In my opinion, those of you that feel that they are, but attend Graceland, go to the sight that John Lennon was gunned down, visit Jimi Hendrix grave, ect should be ashamed of yourselves for "exploiting" those dead celebs as well. Oh, and let's not forget to shame on their families who continue to reap the royalties from those dead celbs either.

    October 29, 2009 at 1:27 pm | Report abuse |
  114. Brant

    When I saw the commercial, it reminded me of what a great, great movie that was. Chris Farly was a great comedian and actor. I'm sure his family misses him even more than we do.

    October 29, 2009 at 1:26 pm | Report abuse |
  115. Pj

    David Daniel, you are an idiot.. Creeped out? Get a grip you wimp... I suppose you get creeped out whenever you see john wayne movie as well.

    October 29, 2009 at 1:25 pm | Report abuse |
  116. sailorpfat

    Chris Farley was a contemptable human being who made jokes about how fat and dumb he was and our fat, dumb society ate it up.

    I could care less what they do to him after he's dead. He deserves zero respect.

    October 29, 2009 at 1:23 pm | Report abuse |
  117. sherri

    what a great tribute!! my family and i have "sang" that little ditty countless times!! we loved mr. farleys movies tremendesly! this commercial is so well thought out and a gentle reminder of what the world lost much too soon.

    October 29, 2009 at 1:21 pm | Report abuse |
  118. Sean Normal

    This article is a sad reaction to a commercial.
    Get over it.
    There is nothing macabre about it, it's probably sadder how many time comedy central shows all the Spade/Farley movies.

    October 29, 2009 at 1:11 pm | Report abuse |
  119. Ken

    The Dark Knight movie was changed after Heath Ledger died. Shame on them to. Shame on you, if you watched the movie in theaters, or bought the DVD/Blu Ray.

    Farley made a hilarious movie that I am sure he was proud of. Why wouldnt he want it played on TV?

    October 29, 2009 at 1:10 pm | Report abuse |
  120. Kevin D.

    It's a funny tribute. It's not like Farley's "Fat Guy in a Little Coat" was a dignified routine. I mean, could you possibly imagine Farley being upset that he was being laughed at?

    October 29, 2009 at 12:59 pm | Report abuse |
  121. alex

    I think the spot is tacky. It's never good for a brand to be associated with someone that died from a drug overdose, either. Also, is it just me, or does David Spade seem distant and almost depressed in the spot? He seems like he really doesn't want to do the commercial and that re-acting the scene brings back memories that only make him sad.

    October 29, 2009 at 12:59 pm | Report abuse |
  122. Ken

    The family's allowing it because they're getting paid for it!

    October 29, 2009 at 12:52 pm | Report abuse |
  123. leilei76

    Why is this an issue? I LOVE these commercials and I find it a "tribute" to Chris' memory. If you have consent from family then I say who cares? We've seen Elvis in commercials John Lennon's face has popped up in commercials yet I haven't seen a news article about their "product endorsement".

    October 29, 2009 at 12:48 pm | Report abuse |
  124. Catherine

    People who act do so because they enjoy being the center of attention. The way many of you are criticizing the commercial...are you implying once someone's dead they should be locked up in the vault never to be seen or heard again? Where's the tribute in that? You know what I saw when I saw the commercial? There was the slight shock and the realization I had forgotten about Chris Farley and what a funny guy he was. Surely THAT was the tragedy, the blessing of the commercial was that it reminded us of that funny guy. Now all you critical jerks are just making David and Chris' family feel bad over something that isn't your business.

    October 29, 2009 at 12:46 pm | Report abuse |
  125. Tiffany

    I thought it was pretty cool to see Chris. I laughed every time I see the comercial and immediately want to see the movie again. He was great and will be missed. It was a reminder to me how funny he was. Great idea.

    October 29, 2009 at 12:44 pm | Report abuse |
  126. EJ

    this country is too political correct that anything you say, do or act on can offend anyone, my God this country have gotten so soft that we can't do anything with offending someone and those that sre offended about it are usually the ones that decide if they don't like it then no one else can see it as well since it offends them while other are either netural about it or just enjoy it.

    October 29, 2009 at 12:42 pm | Report abuse |
  127. Pete

    Personally, I don't think the ad was in bad taste. However, I do find it extremely annoying, especially when played over and over again during sporting events. And I don't think it's particularly funny either.

    October 29, 2009 at 12:39 pm | Report abuse |
  128. JWSooner

    Is this a story? It's a commercial. We all know Farly as the person he was. This doesn't change anything. It's not tacky. It's a commercial. A spot from a funny movie. People, find something better to occupy your time.

    October 29, 2009 at 12:30 pm | Report abuse |
  129. Nhall

    Who would possibly think that one of the funniest movie scenes farley did could possibly be an insult?! He was awesome! He is also missed! Get a life and worry about something important!

    October 29, 2009 at 12:25 pm | Report abuse |
  130. Dan Johnson

    I think Senior Producer David Daniel risks conveying the message that his memory is only as good as the last headline delivered on a topic. Chris did die, but that was only the punctuation mark. There were decades of life that preceded, and might factor in to one's well- or poorly-formed assessment of someone's life that would lead to a reaction when seeing them post-humously involved in a TV spot.

    I'd like to think Mr. Daniel uses a broader spectrum of data points, but that's just my individual and possibly poorly-formed assessment.

    October 29, 2009 at 12:25 pm | Report abuse |
  131. Flowers4ever

    I loved Chris Farley and Tommy Boy is my all time favorite movie. I thought the commercial was totally acceptable. It made me laugh out loud. Brought back fun times and great memories.

    October 29, 2009 at 12:25 pm | Report abuse |
  132. Don

    We're talking commercial TV here, which is rife with infantile programming, sophmoric and toilet humor, infomercials, fat, obnoxious talk show hosts, etc., so why are we worried about tacky?

    October 29, 2009 at 12:24 pm | Report abuse |
  133. Betsy

    Didn't like it. Have found it still sticking in my mind days later during this week and realized that was because it is an innapropriate type of ad. Made me feel sad about Chris Farley and his life and the way he died, all over again. Same with the Poltergeist one... that poor girl's death was such a tragedy.

    October 29, 2009 at 12:23 pm | Report abuse |
  134. wilyfem

    My immediate reaction to the commercial was to gasp and say, "How sad!". Then I found out there was a huge controversy about it, so I realized that I wasn't the only one with that reaction. In my opinion, any service advertisement that causes that type of reaction in viewers is in poor taste.

    October 29, 2009 at 12:19 pm | Report abuse |
  135. Mike

    First off, the Farley "tribute" wasn't a tribute, it just showed Farley doing his thing with David Spade (who looked awful btw), say his smarmy bs.

    And Spade goes "It never gets old".

    What's the supposed to have meant in the first place?

    And note to the author: Charlie Sheen looked like he hasn't aged a bit in that DirectTv/Major League spot. Im surprised he reprised his "Wild Thing" Ricky Vaughn character–loved it. But yeah, he looked like he hadn't aged a bit, so hasn't Watts, not sure what your deal is.....

    October 29, 2009 at 12:14 pm | Report abuse |
  136. Erik

    I was disgusted after seeing it. David Spade is a real P.O.S.! Guess that's what you have to resort to when your entire career existed entirely off the coat tails of a comedy genius.

    October 29, 2009 at 12:11 pm | Report abuse |
  137. Amy

    It is almost an iconic movie scene with a much-loved comedian who is very much missed. If his family thought it was respectfully done and gave it their blessing, something tells me that Chris Farley wouldn't have a problem. They knew him best, didn't they? Relax people – it's a movie clip and he and David Spade were great friends. No one is taking advantage.

    October 29, 2009 at 12:04 pm | Report abuse |
  138. KC

    I HATE THESE COMMERCIALS!!!! FROM THE GET-GO, THEY HAVE GOTTEN ON MY NERVES!!!!

    October 29, 2009 at 12:01 pm | Report abuse |
  139. Shelly

    At first I was upset about it....Being from Wisconsin I just miss him and his work. But after I thought about it, it made me laugh. Plus nobody seemed to mind recently when they would show the Chippendale's skit with Patrick Swayze after he passed! The absolute best skit ever!!!

    October 29, 2009 at 11:55 am | Report abuse |
  140. Mel

    I've always been offended by the trend, especially since all of these musicians have started doing these posthumous duets – read, karaoke – and making all of this money and garnering awards. However, I've been in the minority, and it appears that people enjoy it. Sooo...........

    October 29, 2009 at 11:53 am | Report abuse |
  141. Kristine Adams

    I was surprised they used the Poltergeist scene with Heather O'Rourke. And i was surprised to see Chris Farley. But then, I think the Farley one is funny and the Poltergeist just sad...heather was just a child. I think the ad agency is starting to take it too far.

    October 29, 2009 at 11:52 am | Report abuse |
  142. JACLYN

    I thought the commercial was great. It actually made me go back and watch some old Chris Farley stuff I had stashed away. He was great! This is introducing him to a new generation! The family was on board and Spade was a great friend to him and I can't see him doing something to tarnish his memory, so I don't see a problem here at all!

    October 29, 2009 at 11:50 am | Report abuse |
  143. Mark Warner

    Remember the Fred Astaire dancing with the vaccuum cleaner?

    October 29, 2009 at 11:48 am | Report abuse |
  144. SKIP

    Resurrecting Chris Farley for a commercial is one thing, but to me, there's a much worse commercial out there that truly shows disrespect for the dead: The Taco Bell "Trojan Dog" commercial that shows a guy pulling a stuffed dog with each of its paws on wheels – and tell me it's not a real , dead dog – and using it as a food cart; the dog's back opens up as an array of Taco Bell nachos emerges. Creepy, tacky, bad taste.

    October 29, 2009 at 11:39 am | Report abuse |
  145. Jason

    I can see David Spade's point that they're fairly clever commercials, they're *usually* fairly iconic movies (Aliens, Back To The Future are the ones I remember off the top of my head), and you'd find it flattering that someone considered "Tommy Boy" in that company more than you'd take offense at making money off a dead person.

    Personally, I thought both Farley-Spade movies (Tommy Boy, Black Sheep) were painfully un-funny, but whatever...

    October 29, 2009 at 11:35 am | Report abuse |
  146. Josh W.

    Can we all stop being such hyper-sensitive, reactionary, can't wait to find an issue with everything around us babies? Hey David Daniel – David Spade said all that needed to be said about why they did it, and what it should mean. Stop being the guy that just has to start a debate about a non-issue because you have nothing better to do. Yuck

    October 29, 2009 at 11:34 am | Report abuse |
  147. Wendy

    I loved it!! We are breaking out Tommy Boy this weekend! I loved Chris Farley and thought it was a great tribute!!

    October 29, 2009 at 11:34 am | Report abuse |
  148. Tom Hartnett

    People don't seem to care that HBO and Larry David urinate on a picture of Jesus Christ, but are concerned at the treatment of a dead celebrity? Maybe if you cared about the important things the improved morality would trickle down to the trivial.

    October 29, 2009 at 11:30 am | Report abuse |
  149. Yargay

    I really don't see the "controversy." Chris Farley was a very funny entertainer. Yes, he passed away, but does this really mean that everything he has ever done should be locked away in a vault somewhere?!? This is just another example of people becoming hyper-sensitive about . . . well, just about everything these days.

    October 29, 2009 at 11:29 am | Report abuse |
  150. Matt

    What are people offended by? I really don't understand what you could possibly find tacky about it. I thought it was awesome. I just wish it had more Farley and less Spade.

    October 29, 2009 at 11:29 am | Report abuse |
  151. Ann

    I LOVED IT! Made me smile when I seen it and also makes me want to see that movie again! It was not Tacky and I agree it was a great way to remember how funny he was-I also love that his family was on board. Chris Spade was just doing a tribute and you can tell how happy he is to do it!! Loved it, Loved it!

    October 29, 2009 at 11:28 am | Report abuse |
  152. Gary S.

    I have no problem with using dead celebs in advertising. In Farley's case, he was always fun to watch and the commercial is a good reminder of how funny he was (is). Of course, because it's a commercial I pay no attention to the product and in this case already have my preferred service so it's just another few seconds of entertainment.

    October 29, 2009 at 11:23 am | Report abuse |
  153. steve

    Hmm.. remembering the John Wayne cutovers several years ago.. Paula with Gene Kelly... if you wanna really go to it the Coles, NAt and Natalie.. *shurg* the estate generally owns the image.. sometimes its nice to see some of the classic folks.. kids today need to realize that Kelly, for instance, could dance the socks off their current heros

    October 29, 2009 at 11:21 am | Report abuse |
  154. Scott

    People need to lighten up. The only people who's opinion matter here is the one from the Farley family. They were consulted had NO problem with it. Case closed. So as soon as a celebrity dies should we destroy every piece of work they did? Davis Spade was as close to him as anyone and he said it well that it reminded people of how funny Farley was. Ditto for all the other families involved here.

    October 29, 2009 at 11:19 am | Report abuse |
  155. Mark

    David Spade is a has-been (or maybe a never- been) actor. Chris Farley was an extremely funny guy no matter what he did! Spade is hanging on for dear life to get a paycheck. The commercial is kind of tacky but since I like Chris Farley, I don't have a problem with it at all. I just wish Spade was not in the commercial.

    October 29, 2009 at 11:16 am | Report abuse |
  156. Meh

    I couldn't stand the pairing when Chris was alive. So when I saw the commercial, I skipped it. Love DVR.

    October 29, 2009 at 11:15 am | Report abuse |
  157. Geri

    David Spade should have more respect for his friend. He laughs the commercial up, very poor behavior for the supposed friend of the deceased. My husband and I were both shocked to see the commerical, let Chris rest in peace.

    October 29, 2009 at 11:15 am | Report abuse |
  158. Joyce

    I don't need a "Tacky Ad" to remind me how funny Chris was. I guess to each his own tho.

    October 29, 2009 at 11:14 am | Report abuse |
  159. Ellie Mae

    I loved the spot! Farley and Spade together again! If the family is ok with it, then I thank them for giving us a little of Chris to enjoyo – such a great memory. :-)

    October 29, 2009 at 11:14 am | Report abuse |
  160. Cynthia Webb

    there are several different types of ads out now with dead celebrities. I think most are done very well, and with the families apporval – Gilda Rander, Dean Martin, etc.

    I never 'got' Chris Farley, thought he was not funny, and fat and he thought that was funny – I don't think this ad is any different, other than they chose a 'iffy' dead guy. some people liked him, lots thought he was gross, and if he died of an overdose, that's his problem/fault.

    October 29, 2009 at 11:09 am | Report abuse |
  161. Scott

    I love the commercial. This is really no different than TV stations selling commercials during the showing of movies featuring dead actors.

    October 29, 2009 at 11:09 am | Report abuse |
  162. CB

    I say "ick."

    Replaying an old movie with Chris Farley in it is one thing. Manipulating old footage to create a new work out of the dead man's movies seems, to me, simply wrong.

    October 29, 2009 at 11:06 am | Report abuse |
  163. Scott

    I think everybody looks to far into things. What is the big deal, it was in a movie that was made with him in it and he was a funny guy. Why wouldnt you want to pay homage to the guy. He was one of the funniest people in the 90s.

    October 29, 2009 at 11:00 am | Report abuse |
  164. Wc365

    Q. Tribute or tacky?
    A. Yes.

    Where have you been, people? This is America! Land of "reality t.v.," the biggest producer/consumer of heart-stopping garbage packaged as "food."

    We invented the SUV and marketed/bought it even as we knew damned well they contribute to climate change and the price of petrol was leaping over the $4/gallon mark.

    People are making money hand-over-fist over Michael Jackson's "This Is It," to say nothing about the industry of pitching "retrospectives" and "greatest hits" of dead performers...

    If it makes a buck, ultimately it's alright.

    October 29, 2009 at 10:57 am | Report abuse |
  165. Jonathan

    I don't understand the problem. That movie is on cable all the time. They just showed part of it. It's not like he was swearing or making inappropriate gestures. Where's the controversy?

    October 29, 2009 at 10:57 am | Report abuse |
  166. Kaye

    When I first saw the commercial, I immediately thought it was in poor taste. Of all the movies DirectTV could have chosen to promote itself using that sophisticated technology, it chose one with Farley. I'm not naive. I just think the deceased deserve a little more respect than being used to hawk satellite TV.

    October 29, 2009 at 10:55 am | Report abuse |
  167. lumps

    Boy, TV sure would be boring if they stopped showing movies and other programs that have dead celebrities in them. They were lucky enough to be immortalized by their fame. They dug their grave, now let them lay in it! Excuse the pun...

    October 29, 2009 at 10:52 am | Report abuse |
  168. Amanda

    I think the ads help us remember what we loved about them. We're getting so politically correct and easily offended that we are forgetting that somethings were made to be laughed at. I think that Chris would be dissappointed if we didn't at least crack a smile at something he put his all into making.

    October 29, 2009 at 10:51 am | Report abuse |
  169. Ken

    I saw the commercial and laughed all over again. I thought Chris Farley was a funny guy alive, and he's still funny. No one freaked over having John Wayne and others inserted into commericals with computer wizardry. As long as his heirs approved, then good for Chris. My wife hadn't seen Tommy Boy though, and didn't get the commercial. Now we'll have to watch the whole movie. Darn.

    October 29, 2009 at 10:45 am | Report abuse |
  170. Anne

    The first time I saw the ad I thought it was great. I'm a big fan of Chris Farley and his work is still funny, despite his passing. Who knows, maybe those ads will win him new fans from people who were too young when he was alive.

    All this hubbub seems ridiculous to me.

    October 29, 2009 at 10:40 am | Report abuse |
  171. Alan

    I saw the ad the other night and thought it was great. I'm a Chris Farley fan, and loved the movie Tommy Boy. I would agree it is nothing less of a tribute to Chris. Good job Direct TV :-)

    October 29, 2009 at 10:39 am | Report abuse |
  172. LUCY

    My first thought when I saw it was "wow, that was a little weird." I absolutely adore Chris Farley & David Spade and never tire of seeing Tommy Boy again and again; however, I was a little taken aback by this commercial. I guess because it's somehow re-creating the scene or manipulating it but knowing Chris is gone...I don't know how to explain it really, it was just a little unsettling. Nevertheless, if his friends and family, the people who knew him best, gave their blessings for this advertisment then there's no real reason for me to pass judgement on DirecTV or David.

    October 29, 2009 at 10:39 am | Report abuse |
  173. Adam G.

    I guess you better pull these DVD's off the shelves and stop airing them on TV, then. I wasn't aware their simple appearance was so offensive. While we're at it, should we yank the likeness of all of the dead off of the air? Better start with Michael Jackson's new movie "This Is It".

    October 29, 2009 at 10:37 am | Report abuse |
  174. Ronald

    I saw the commercial for the first time last night and I thought they had gone too far. Pretty creepy if you ask me- can't we just let dead celebrities rest these days? Thumbs down.

    October 29, 2009 at 10:36 am | Report abuse |
  175. tOOn sLaYer

    I can't believe everyone is in uproar about this commercial but not the one with King Kong in it.

    And King Kong's family didn't even give consent!!

    October 29, 2009 at 10:29 am | Report abuse |
  176. Angela

    I was completely creeped out by these ads. But it's up to the family and DirectTV. Some ads work for some people, but these definitely do not work for me.

    October 29, 2009 at 10:29 am | Report abuse |
  177. Jamie

    I like Spade but I don't think this was made with good judgement and don't find anything 'cool' or funny about it. It feels like he is reaping something from ripping off the past and doesn't honor or treat Farley fairly.

    October 29, 2009 at 10:28 am | Report abuse |
  178. Dial from SoCal

    Creepy is Billy Maze selling OxyClean. Chris Farley and David Spade isn't offensive–who cares????

    October 29, 2009 at 10:25 am | Report abuse |
  179. billd

    Farley is dead. RIP. His character and acting didn't change, it's the same as watching the movie again. Spade is alive. His character and acting changed for the ad. Simple. Now let it go and concern yourself with something important and that has value in the world.

    October 29, 2009 at 10:21 am | Report abuse |
  180. Ken

    Chris Farley... was a Comedian. He wanted to make people laugh.

    I dont see any problem with this commercial at all.

    October 29, 2009 at 10:15 am | Report abuse |
  181. Julie

    It was a great add! He was funny and that was a great way to keep the memory alive. This is the least of everyone's worries.

    October 29, 2009 at 10:12 am | Report abuse |
  182. Linda

    I'm enjoying the Chris Farley/David Spade commercial. What REALLY creeps me out is seeing those commercials with Billy Mayes who JUST died! Now, THAT'S TACKY!

    October 29, 2009 at 10:11 am | Report abuse |
  183. Mary

    LTiers, I agree. This country has become WAY TOO uptight. Guess what, folks? If you look for reasons to be offended, you will find what you are looking for. I blame the miserable '80's for this. Would anyone DARE to make a movie like "Airplane" today?

    Loved "Tommy Boy." Love Chris Farley and David Spade.

    Get yourself a sense of humor!

    October 29, 2009 at 10:10 am | Report abuse |
  184. C

    Tacky! I'm a big fan of Farley and Spade, but I don't think that any movie (or music for that matter) should be used to sell products. It trivializes the work and spirit of those creations. That's why so many bands have vowed to never sell their songs to ad agencies. I barfed a little bit when I heard the Beatles "Getting Better" in that commercial a few years back! Gross.

    October 29, 2009 at 10:10 am | Report abuse |
  185. dee

    this is a ridiculous debate. does that mean you are going to stop showing his movies? it wasn't showing him any differently than when the movie was out and i don't see the difference. furthermore I am convinced there are more important things for people to get into a huff about, look at the world around you! Sheesh.

    October 29, 2009 at 10:01 am | Report abuse |
  186. kevin

    I cried the day Chris died. We lost a legend that day! Who will ever forget Matt Foley Motivational Speaker? Or the Chipp-n-dales skit with Patrick Swaze.

    October 29, 2009 at 10:00 am | Report abuse |
  187. Thomas C Price

    As long as the family is ok with it then I consider it a tribute to a really funny comedian.Thanks TcPrice.

    October 29, 2009 at 9:52 am | Report abuse |
  188. Julie in Illinois

    Chris Farley was very funny and often poked fun at himself, so it may be safe to say that Chris is looking down from comedy heaven, throwing his full support behind the commercial...

    October 29, 2009 at 9:51 am | Report abuse |
  189. Trish

    Of course the Farleys were on board – they got paid. Just squeezing one more dollar out of Chris' memory.

    October 29, 2009 at 9:50 am | Report abuse |
  190. Ty

    I thought, "oh wow, thats kind of weird." Then I stopped caring and got back to work.

    October 29, 2009 at 9:49 am | Report abuse |
  191. FaithLynette

    I was a big CHRIS FARLEY fan (*R.I.P.*)..and I have to say that when I first saw the commercial I was taken back. My initial reaction was that it was 'tacky'. Then, in hindsight, I began thinking of all the silly characters he portrayed, his jovial personality, and goofy personna (even when he was just being interviewed and not playing a specific character)–and I thought to myself: HE'D PROBABLY LOVE THE THOUGHT OF THE COMMERCIAL!

    October 29, 2009 at 9:49 am | Report abuse |
  192. Brent

    Creepy would be having O.J. Simpson stepping out of his role from the Naked Gun Films.

    October 29, 2009 at 9:46 am | Report abuse |
  193. Victoria

    I don't like it at all. I am from Madison, and his family is doing many things to reach out to kids and keep his memory a positive one and a learning experience here in Madison where he grew up, but also in Chicago where he lived for years, but in the commercial, David Spade takes a poke at him at the end that if he had DirectTV he wouldn't have to see Chris F. something like, "Now Im stuck with that" I think the family didnt have an Idea on how it would turn out, but it is a negative use of his likeness.

    October 29, 2009 at 9:45 am | Report abuse |
  194. Bill, Bloominton IL

    John, it fails because you want it to. Spade talks about cable and DirecTv so I dont see how you cannot know what the ad is selling.

    October 29, 2009 at 9:42 am | Report abuse |
  195. Brent

    Go for it. This is the company's way of honoring modern classics. Would people say it was creepy if they had John Belushi step out of his role from Animal House? What about Roy Scheider from Jaws? I don't see a problem.

    October 29, 2009 at 9:38 am | Report abuse |
  196. vsm330

    I loved Chris Farley and I love seeing him in anything-I don't use a satellite dish, but I would watch the ad to see him! Rock on up there Chris!

    October 29, 2009 at 9:36 am | Report abuse |
  197. Susan

    When I see this ad, it makes me sad that he was taken from us. I miss Chris Farley.

    October 29, 2009 at 9:29 am | Report abuse |
  198. Nettie

    If Chris' family does not have a problem, then it's ok with me. Besides, I loved the Movie 'Tommyboy' and it was great seeing Chris again. Love the commercials. Very creative.

    October 29, 2009 at 9:25 am | Report abuse |
  199. Shelby B.

    Everyone has there different opinion. There's always going to be that person who doesn't go along with it. The commercial isn't meant for everyone of course. I liked it and enjoyed it, plain and simple.

    October 29, 2009 at 9:23 am | Report abuse |
  200. Christy

    I love the commercial. Chris Farley lived to make people laugh. Why can't we look at some of his work and enjoy it? I think when David Spade says, "I never get tired of it", he speaks for the rest of Chris' fans who never get tired of seeing him.

    October 29, 2009 at 9:22 am | Report abuse |
  201. Pete

    I thought it was weird at first, but then realized a) Farley's family probably approved, b) Spade was really good friends with Farley and wouldn't want to exploit him, c) there is a comment at the end- "it never gets old"- that shows this is more of a loving tribute than a cash-in. Sure people made money on it, but let's stop being so precious about these people after they pass away. Look at all the Michael Jackson stuff that they're selling now- is that all in bad taste?

    October 29, 2009 at 9:19 am | Report abuse |
  202. ME HERE IN PA

    I have seen the mentioned ads, thought the one with Heather was weird, but maybe that was the point. But the one with Chris Farley....LOVED IT....love him. It reminded me of how funny that guy was !! He is a true legend in American comedy!!

    October 29, 2009 at 9:18 am | Report abuse |
  203. TRA

    I don't see how this is any different than watching Tommy Boy. People profit from it whenever it is rerun regardless of his death. So get over it! The only people that should worry about breaking some sort of sacred responsibility is his family. Cancel DirectTV ......are you serious?

    October 29, 2009 at 9:15 am | Report abuse |
  204. AL

    I was not a fan of Chris Farley in life. I am not a fan of his in death. I don't view the add as tacky. The comedy of Chris Farley is another story. I just don't find that kind of comedy funny.

    October 29, 2009 at 9:15 am | Report abuse |
  205. Brian

    So, any commercial with a dead person is creepy? Don't go see the Michael Jackson movie..he is dead! Don't watch Tommy Boy...Chris Farley is dead! Don't watch Casablanca...they are all dead! Don't look at pictures or videos of your Grandmother if she is dead? Ridiculous. Get over it. People die. And some of them made movies. Besides, if Farley's family is ok with it (and I bet they make residuals from it too), who gives a crap?

    October 29, 2009 at 9:12 am | Report abuse |
  206. Heath O

    For those who think the ad is tacky, I ask this question... should we stop showing the movies of those deceased actors and actresses?

    It will never happen. The fact of his family and closest friend happened to be on board and aware of this ad then only homage should be the only thought going through everyone's mind.

    October 29, 2009 at 9:08 am | Report abuse |
  207. Justin

    Perfect example of analysis paralysis. There must be something more interesting going on than this.

    BTW, this commercial is awesome!

    October 29, 2009 at 9:04 am | Report abuse |
  208. CJ

    Tacky is releasing a movie "tribute" to someone in order for the family to wipe out the ridiculous amount of debt the person accumulated while they were alive.
    This commercial is just a fun use of, to at least one generation, a great film and a funny actor.
    Farley's death was never controversial – the man did drugs, and from what I can remember, no one ever really contested that. It doesn't mean he wasn't funny, or that his family should never let footage of him air again.

    October 29, 2009 at 9:04 am | Report abuse |
  209. amy

    David Spade's live acting is deader than Chris Farley's dead acting.

    October 29, 2009 at 9:04 am | Report abuse |
  210. Erik

    You people, you know we all live in glass houses and I HOPE that your backyards are nearly as spotless as you expect the worlds to be...otherwise go play in traffic. So sick of the over-sensitive, didn't get enough attention as a kid so I'm going to whine about absolutely everything until I get my way, brats, this country is raising. Back when I was growing up (yeah, the 80's & 90's, not THAT long ago...), people dealt with their problems. Now everyone's got a reality tv show, therapists, etc. GET A GRIP! No wonder the country's going to hell...we've got a bunch of mommy's boys and wanna be diva's who have absolutely no reason to be heard to begin with.

    October 29, 2009 at 9:04 am | Report abuse |
  211. Lil

    I love it!! I love Chris Farley and the commercial is a tribute to him and the great movie Tommy Boy. Relax people...

    October 29, 2009 at 8:59 am | Report abuse |
  212. Mike

    I think Chris Farley would appreciate the honor. People need to stop hyper-analyzing everything so much. We better stop showing Michael Jackson videos now; he's dead!

    October 29, 2009 at 8:55 am | Report abuse |
  213. Joyce

    I read the first news article about the commercial yesterday and last night I saw the ad. I find nothing wrong with it!

    October 29, 2009 at 8:55 am | Report abuse |
  214. Matt

    Tacky? Seriously?

    Look at what this has done to remind everyone of Chris' brilliant career and comic ability. Farley was one of a kind and went too soon. Tommy Boy was brilliant, and now I want to go watch it again.

    Stop with the trumped up outrage people. Sheesh, some people have nothing better to do than feel outraged at every little thing and complain and point fingers. That's what is wrong with media these days – one or two voices of those who are easily outraged dictate what is or what isn't acceptable. It's B.S. You've killed radio, and now you are going after TV. If you don't like it, flip the channel you bunch of whiners.

    October 29, 2009 at 8:50 am | Report abuse |
  215. Quinn

    Of course the family wouldn't mind the ad, on top of reminding people how funny Chris Farley was, the "controversy" pops up just as Farley's brother is about to make his first run for political office. A nice little publicity boost on top of a "tribute".

    October 29, 2009 at 8:49 am | Report abuse |
  216. Jonathan

    I have seen the ad and it never crossed my mind as tacky or a tribute. It just made me think about how funny that movie was.

    October 29, 2009 at 8:46 am | Report abuse |
  217. Lauren

    Love it! Love it! Love it! Tommy Boy as well as Chris Farley and David Spade continue to make me laugh! When the commercial came on I thought "Yes! Tommy Boy is on!" It is a classic and just reminded me of how funny both of them are in life and death. Kudos David Spade and DirectTV. People are just way to sensative! The commercials are great! keep it up! I saw the Wayne World one last night and Kim Basinger looked amazing!

    October 29, 2009 at 8:30 am | Report abuse |
  218. Kay

    It isn't much of a tribute, since the David Spade in the commercial doesn't even want to be there.

    October 29, 2009 at 8:29 am | Report abuse |
  219. Matthew

    Tribute my back side, very tacky way for them to make money!

    October 29, 2009 at 8:28 am | Report abuse |
  220. Kris

    Big deal. Farley was an icon and should be remembered always. I love seeing him on the television, much like I like to see old movies of people that have died. I still watch Farley movies, I'm not creeped out.

    "OMG, he's dead in real life, but i can still see him on the television...creeeeepeeeeeeee" pfsh..

    October 29, 2009 at 8:28 am | Report abuse |
  221. eviljwinter

    I seriously doubt Farley would have objected. Hell, Billy Mays didn't let his own death stop him from pitching right off the bat. His ads ran for months after he died, and one or two still pop up.

    What about the CGI inserts of John Wayne and Humphrey Bogart into beer ads about 10 years ago? Nobody was outraged that these people were disrespected. Well, Liz Taylor raised concerns about respecting the rights of the estates, but that's not quite the same.

    The fact is Chris Farley died a cultural icon. And if David Spade, one of Farley's best friends, is actively involved, who cares. If the Farleys don't have a problem with it, no one else needs to have a problem with it.

    October 29, 2009 at 8:14 am | Report abuse |
  222. Shelley

    I think it is a great tribute to him. My daughter is 8 and she loves that commercial. Chris Farley passed away before she was born and now she gets to enjoy his work too.

    October 29, 2009 at 7:51 am | Report abuse |
  223. Pete

    It's not the most tacky thing I could think of. Just imagine the following DirecTV "breaking the fourth wall" commercial:
    James Caviezel as Christ in Mel Gibson's "The Passion of the Christ" hanging on the cross crying "Father, forgive them. They have no idea they could be watching me in full 1080p super HD if they'd just switch to DirecTV!"

    That would be tacky.

    October 29, 2009 at 7:49 am | Report abuse |
  224. Mike M.

    I don't understand why anyone would be "creeped out" about this commercial, he passed away over a decade ago. When I saw it I started busting up, that's one of Chris Farley's classic clips. It wasn't tacky to use him at all, most kids don't even know his brilliance these days, it's a nice nod to his wonderful career. R.I.P Chris Farley

    October 29, 2009 at 7:46 am | Report abuse |
  225. jodybell

    I think it's great. Chris would love it. David Spade loved Chris and I do not think that he would do anything to exploit him in any way. Besides, I think it's a cute commercial.

    October 29, 2009 at 7:40 am | Report abuse |
  226. JokerOC

    Tacky is an understatement. It shows what David Spade will do for money and Farley's brother has been trying to cash in on Chris fro a while, the book he put out is tacky as well.

    October 29, 2009 at 7:40 am | Report abuse |
  227. Rik

    Let's be very clear here. While David Spade and Chris' family might have been "on board", it was not to pay a tribute to Chris, but to make money. I can understand why the family did it, but I found David Spade's involvement pathetic and sad.

    October 29, 2009 at 6:56 am | Report abuse |
  228. Pam H

    David Spade makes a disparaging comment about weight in the commercial, and to me, that's what makes it tacky. That's such a loser thing to do to someone, who not only was his friend, but struggled with personal issues while alive, but isn't here to defend himself. They should redo the commercial and omit the comment.

    October 29, 2009 at 6:39 am | Report abuse |
  229. Chris

    As a huge Chris Farley fan, I love to see his memory kept alive. KET A GRIP PEOPLE! Why is everyone so sensitive? Probably because the article put it in your head that you should be offended. Think for yourselves. There was nothing wrong with the commercial. If his family and one of his best friend's were on board, why do you think you even have the right to an opinion? Don't give ma any "This is America" crap either. That's no excuse for whining about everything.

    October 29, 2009 at 6:26 am | Report abuse |
  230. Gbeeson

    When did posthumously appearing in a commercial become 'a tribute?'

    October 29, 2009 at 6:17 am | Report abuse |
  231. zach

    give me a break. chris farley wouldn't have cared a bit. and that little girl's usage. i'll give you that one, but that line is one of the most iconic moments in film history. nobody gets upset when the oscars promote their show (a money-making event for sure) with a dozen lines from dead actors and actresses.

    October 29, 2009 at 4:23 am | Report abuse |
  232. joe

    everyone at my work love the commercial, nobody thought is was tacky or disrespectful, it reminded us of how Chris made us laugh.

    October 29, 2009 at 3:22 am | Report abuse |
  233. Ed in Iowa

    I met Chris in a bar one night while delivering him a pizza while he was in college – he was hilarious even then, and generous too. I get the feeling that he would want his family to continue to benefit from his fame and his life's work as long as possible. I'm happy to see him again, and happy that his family is on board and profiting.

    October 29, 2009 at 3:13 am | Report abuse |
  234. Joel

    I guess the post I put up the first time was to much for CNN?????

    October 29, 2009 at 2:04 am | Report abuse |
  235. Clem

    I loved the ad! I laughed out loud and watched it over and over. It reminded me of how much I loved watching Chris Farley. What is it with people's sensitivity and making issues out of nothing? Am I more likely to purchase DirecTV? No. I got annoyed with their repetitive Black Eyed Peas spot during the playoffs.

    October 29, 2009 at 1:45 am | Report abuse |
  236. Jackmads

    I find nothing wrong with it whatsoever and agree with Spade and the Farley familyl that it's a nice reminder and (in some small way) a tribute to a very funny man who's life was cut tragically short.
    People need to relax a little and stop looking to be offended.

    October 29, 2009 at 1:37 am | Report abuse |
  237. KAR

    2 sides here: Media (we are talking about it now) and the recipients of a paycheck... What's David doing lately and why wouldn't the Spade clan refuse a check from DirecTV?

    That said, done in "good taste" in its entertainment value, but screams tacky... in my opinion.

    October 29, 2009 at 1:35 am | Report abuse |
  238. John

    when i see the ad all i can think is: "I thought he was dead" ... and no, i don't know what the ad was selling ... so, it fails ...

    October 29, 2009 at 1:15 am | Report abuse |
  239. Joel Memphis, tn 38134

    Jake, should we stop watching movies or listening to the music of people who are no longer living?? If so, life is going to be really boring.

    October 29, 2009 at 1:08 am | Report abuse |
  240. saneinmo

    This commercial made me smile.

    October 29, 2009 at 12:54 am | Report abuse |
  241. gomer

    Of course Chris' family was okay with it. They're making some money off of it, the way his brothers have been building their careers on the fact that they're his brother. I thought it was creepy.

    October 29, 2009 at 12:47 am | Report abuse |
  242. Dixie

    I'm with Steve ... creepy, and in horrible taste.

    October 29, 2009 at 12:22 am | Report abuse |
  243. coopersmith

    I love the ad. When I saw it all I could think of was how lovable and cute Farley was. I wish with all my heart that he hadn't derailed and that we could still have him here. What an adorable face he had. I miss him. The commercial charms me.

    October 29, 2009 at 12:19 am | Report abuse |
  244. G Ward

    How is this any worse than using a clip of John Wayne or Marilyn Monroe or even Colonel Sanders in an ad? Don't shove the legacy of Chris Farley into a bottom drawer just because he died of drug use. Farley is well-loved and still hilarious to watch, even in an ad. Frankly, I am grateful to DirecTV and the Farley family for bringing Chris back into something both original and familiar, and the ad always provokes a laugh from me and my friends.
    Long live Tommy Boy, Matt Foley, and all of his characters!

    October 29, 2009 at 12:18 am | Report abuse |
  245. Miller84AJ

    It wasn't the commercial that was a tribute to Chris Farley, but the fact that someone would watch it and laugh. Farley's legacy is that he loved to make people crack up, and that scene in Tommy Boy has made a lot of people do just that. In that way, it is a pretty fitting tribute.

    October 28, 2009 at 11:54 pm | Report abuse |
  246. Bill

    Tommy Boy is a classic great movie. Why would we not continue to use the great material that Chris provided for us to enjoy?? He would think we were all stupid not to use this if it was entertaining. Then he would crash into a table...

    October 28, 2009 at 11:41 pm | Report abuse |
  247. Shawn3456

    I personally liked the commercial. Just because he's dead doesn't make the scene any less funny.

    I don't see how him being dead makes the commercial raising the dead? I don't see anyone up in arms about the new Michael Jackson movie.

    October 28, 2009 at 11:04 pm | Report abuse |
  248. Jordan

    I feel that the commercial is well within reason. There have been other commercials that are similar that have included deceased celebrities, and no one has been offended by it. As far as this one is concerned, David Spade's lines during the commercial are very similar in style to his character in the movie Tommy Boy and should not be seen as tacky. Farley and Spade did many things together, and although he wasn't able to give consent to the commercial, his family believing it was ok should be enough, as many professional decisions are directed towards family members after actors have passed on. This shouldn't be such a big deal when their are so many other things on television that should be addressed. When complete series have been based around as much filth as ours have become, we shouldn't be directing our attention at a 30-second commercial that happens to include a deceased celebrity that would have been fine with it anyway, most likely.

    October 28, 2009 at 11:04 pm | Report abuse |
  249. Matt

    Not a big deal. People exploit Michael Jackson way more now that he's dead – immediately putting out a movie, selling his albums, etc. Basically think about it this way.. If you were successful enough in your life that people still want to see you and try making money off you when you were dead, that's a compliment – not an insult.

    October 28, 2009 at 10:26 pm | Report abuse |
  250. Rachelle

    This is disgusting – opening and scraping the casket to get a buck. To know that there was a stand-in in front of David Spade while he read his lines. He couldn't find the moral strength to pay "homage" to his "friend" to go to his funeral, but he could somehow find the strength to be paid to pay "homage" to him and palm a check for it. My dog could have taught him what a real friend was. To say nothing for his family. Some things are sacred. There was a prostitute with Chris when he died, only because he didn't want to be lonely. And when he collapsed from his heart attack, she took his watch off his dead wrist. I guess everybody wanted a piece of him – even after he died.

    October 28, 2009 at 10:22 pm | Report abuse |
  251. billy

    fat guy in a little coat! A TRUE CLASSIC

    October 28, 2009 at 10:17 pm | Report abuse |
  252. NewfieGFW

    Yes, I see the ad as tasteful and a wonderful tribute to Chris

    October 28, 2009 at 9:52 pm | Report abuse |
  253. Jake

    Chris Farley is dead. His work must never be shown again.

    October 28, 2009 at 9:49 pm | Report abuse |
  254. A.J.

    The commercial is awful....or maybe it's Farley that's awful....why do we think that someone screaming at us is funny??? Funniest comedian ever....please...not by a long shot. And to DirecTV -sorry, I just turned off your commercial while we were watching the World Series. And why are drug addicts in commercial such a great idea??? Billy Mays, too.

    October 28, 2009 at 9:35 pm | Report abuse |
  255. Mary2345

    Farley and Spade were well known to be such good friends, the commercial comes off like a mini-tribute to his late buddy. As long as Chris' family felt the same way about it I don't see what the problem is.

    October 28, 2009 at 8:50 pm | Report abuse |
  256. Sean Brown

    Farley family on board? Give me a break. More like Farley family sold out.

    Welcom to America...the only society in the world that encourages you to profit from your deceased relatives.

    How insulting. Farley family members actually want us to believe they consider a Direct TV ad a tribute to one of the greatest comedians that ever lived?

    I guess it's easy to sleep, regardless of your convictions, when you have enough Ambien.

    Your true fans will never forget you Chris, and they'll cancel their Direct TV subscriptions...

    October 28, 2009 at 8:43 pm | Report abuse |
  257. Loved it

    Perfect tribute to the great Chris Farley

    October 28, 2009 at 8:36 pm | Report abuse |
  258. karla

    I like the ad very much. It's funny and a great tribute to chris. I don't see the issue with it. It's just an ad for diectv. There are allot of other issues out there to complain about. Move on people!

    October 28, 2009 at 8:27 pm | Report abuse |
  259. Murphy

    as long as his family is cool with it, i'm cool with it.

    October 28, 2009 at 8:22 pm | Report abuse |
  260. molly

    the first time i saw the commercial, i thought it was lame on david spade's part. but i read his statement and the statement from chris farley's family, and i have since changed my mind. it is a good tribute to chris. he was a very funny man, Tommy Boy is probably his best movie, and that fat guy little coat scene is hilarious. it shows his softer, cuddly side. if they showed chris hitting his head – that's gonna leave a mark – or something like that, then i might feel differently. but of all the scenes to pick, this is the perfect one to capture the love his fans had for him and remind us of a guy we miss a heck of a lot, simple as that.

    October 28, 2009 at 7:53 pm | Report abuse |
  261. Rayne

    I think Chris would love it!

    October 28, 2009 at 7:50 pm | Report abuse |
  262. adikos

    i thought it was kinda tacky, but i had recently wiki'ed david spade and read about how he felt about farley passing away and how he didn't attend the funeral cause he couldnt be in the same room where his friend was dead in a box. thinking about that made the commercial alright for me because it showed david really did think of it as a tribute and something for his friend. include the fact that farley's family was all for it as well, so i think of it more as a tribute than some tacky ploy.

    October 28, 2009 at 7:41 pm | Report abuse |
  263. Tommy

    Give me a break, if they made a digital Chris Farley do the talking then we may have a problem but David Spade was his real life buddy AND the family was cool with it, so what is the big deal? Stop being PC and change the channel. It was a funny moment in the film and as Spade says at the end of the commercial, it never gets old. Find something else to talk about CNN!

    October 28, 2009 at 7:40 pm | Report abuse |
  264. Erik

    i really love how people say "of course his family agreed...they did it for the money"

    As if you KNOW THEM!!! You don't know anything about them and i think it's worse of any of you to disparage how they pay tribute to their fallen son!! Wouldn't you be just as offended by these rude remarks if the tables were turned in some fashion??

    October 28, 2009 at 7:31 pm | Report abuse |
  265. Matt Colver

    I remember a few years ago they had ads that featured John Wayne. It was a neat use of technology.
    I wondered how long it would be before they were able to have new movies starring John Wayne?
    I'll bet that in the next ten years we'll have the technology to completely recreate dead actors as realistic computer models, animate them and have them star in movies.
    John Wayne and Chris Farley starring in False Grit.

    October 28, 2009 at 7:12 pm | Report abuse |
  266. Jimmi

    I don't think it's inappropriate if the people who mattered in his life have signed off on it. Still, doing a commercial in that way strikes me as pretty cheesy. If a commercial in this style had been used to advertise something Farley was directly involved in (one of his movies being re-released or something like it) it may have worked better. As a tribute to Farley's humor, the commercial didn't seem very funny to me.

    October 28, 2009 at 7:10 pm | Report abuse |
  267. Jan

    Yea, but Chris Farley would've loved it....

    October 28, 2009 at 7:07 pm | Report abuse |
  268. Shann.

    Chris Farley is one of the best actors in history, no doubt, and its ridiculous that they put him in this commercial. i find it disrespectful even though his famil ok'ed it.

    October 28, 2009 at 6:51 pm | Report abuse |
  269. B

    I LOVE chris farley and did not think this was tacky or in anyway exploited him. if his family is on board then the critics need to keep quiet

    October 28, 2009 at 6:26 pm | Report abuse |
  270. Paul

    Which "uproar" was that, Chris C? Your post is the first I've heard of it.

    October 28, 2009 at 6:19 pm | Report abuse |
  271. kris

    great commercial and very funny. Farley was a talent and is sorely missed! How in the world could anybody be offended.. such a soft country

    October 28, 2009 at 6:13 pm | Report abuse |
  272. Todd

    As a fan both before and after his death, I view this as a tasteless marketing ploy. These ads have done quite a bit to diminish the credibility of the actors who choose to cash in.

    David spade has lost any and all appeal to me and many other people I know.

    R.I.P. chris

    October 28, 2009 at 6:10 pm | Report abuse |
  273. Jeff

    It sells.. Look at rock band The Beatles.. John and George are gone but its selling like wildfire.. Dead Celebrities sell bottom line and again if the family feels its ok then who are we to complain?

    October 28, 2009 at 6:04 pm | Report abuse |
  274. Sam

    Does it creep you out to watch a Chris Farley movie? If not, then I don't see the problem here. It's not like they used CGI to make Farley break the fourth wall and talk about how great DirecTV is. I thought the add was funny.

    October 28, 2009 at 6:00 pm | Report abuse |
  275. Stuart Wald

    There were a couple of wonderful beer commercials, I believe, a few years ago, with clips from John Wayne films (both westerns and WWII) bringing the Duke in to seemingly interact with the "ordinary" actors in the commercial. I don't have a problem with that or the Chris Farley spots (with his family being on board), but I did feel that the Poltergeist piece was improper.

    October 28, 2009 at 5:59 pm | Report abuse |
  276. Butterbean

    I was bracing myself for a Chris Farley on drugs joke or something like that. This isn't even a story. I don't see a big deal and whoever is behind these clever commercials deserves any award they get.

    October 28, 2009 at 5:58 pm | Report abuse |
  277. Ross

    If the family was on board, then nobody else should be concerned. Didn't someone use footage of Gene Kelley from "Dancing in the Rain" a while back? Did we raise a fuss over that?

    October 28, 2009 at 5:52 pm | Report abuse |
  278. Merry Christmas

    the thing that struck me the most is how OLD Spade looks compared to Farley ... i know it has been a long time but it made the commerical seem ...more stupid

    love that scene from Tommy Boy though

    October 28, 2009 at 5:48 pm | Report abuse |
  279. Anthony

    I'm sure if Chris Farley was that interested in his image he wouldn't have been a hugely obese drug addict who wound up dead on the floor of a hotel room after his hooker left. Just sayin'.

    October 28, 2009 at 5:35 pm | Report abuse |
  280. Donna

    In my opinion, it was a tribute to how funny Chris was and a reminder to me how much he is missed. I think having Spade do it was a great idea. I loved the commercial. Botton line though, if the family is on board, everyone else needs to leave it be.

    October 28, 2009 at 5:34 pm | Report abuse |
  281. Mary

    "We're talking about the ad campaign, so it must be a success – right?" Seriously, if Daniel Davis in this article had not revealed it was a DirecTV ad, how many of us would have remembered? My visceral reaction to seeing Chris Farley, whom I liked, blotted out anything else about the commercial and I really don't want to view it again.

    October 28, 2009 at 5:31 pm | Report abuse |
  282. Richard

    The guy was incredibly funny and likeable.

    Can't we just be glad to see him, with out always looking for some ulterior motive

    October 28, 2009 at 5:28 pm | Report abuse |
  283. Valerie

    I was stunned when I first saw it and a little troubled. But then I figured that if David Spade was willing to do it, it must be something that Farley and his family would be fine with as well. Still a little weird to me, though.

    October 28, 2009 at 5:28 pm | Report abuse |
  284. Joey

    When my wife and I watched this commercial for the first time, we had totally different reactions. I found it hilarious, because Tommy Boy is one of the funniest movies ever and I thought it was a great tribute to Chris Farley. However, my wife was of the opinion that it was tacky. Now I can go back and tell her that Farley's family was totally on board!
    RIP Chris...you are still missed to this day and forever!

    October 28, 2009 at 5:22 pm | Report abuse |
  285. Allison

    I think it was hiliarious and reminded me how wonderfully funny Chris was. If his family as on board then who am I to say anything? Thank you to Directv for reminding me of one of the funniest scenes in a movie that I have ever seen.

    October 28, 2009 at 5:11 pm | Report abuse |
  286. Lee

    saw the ad and liked it. the whole series of ads is intriguing how they insert the celebrities. I'd like to see Charlie Chaplin. He's dead, isn't he? But only if his estate agreed.

    October 28, 2009 at 5:11 pm | Report abuse |
  287. Ellorysgirl

    I haven't seen this one, but the one that really creeps me out are the old Orville Redenbacher ones....what genius ad agency decided to bring him out again? Put him back where he belongs!

    October 28, 2009 at 5:08 pm | Report abuse |
  288. Robert n Texas

    I've seen the ad once and was sorta shocked. Obviously the Farley family and David Spade need money but this ad goes too far. Spade is snarky and he belittles and ridicules Chris Farley's physical humor as if it were below our intelligence.
    Chris Farley was talented and funny and David Spade is neither.

    October 28, 2009 at 5:05 pm | Report abuse |
  289. David Harris

    I don't think it is any different than using the Frank Sinatra song in that credit card commercial. I seem to see Billy Mays selling stuff from the grave all the time, now that really is creepy!!

    October 28, 2009 at 5:05 pm | Report abuse |
  290. Alaska

    I see dead people. I'm tired of seeing dead people on commercials.

    October 28, 2009 at 4:59 pm | Report abuse |
  291. Sam

    Putting Farley ans Spade on screen and Farley is not the one you're ressurecting.

    October 28, 2009 at 4:55 pm | Report abuse |
  292. T. Williamson

    First- to Chris C., the individual who brought up HBO's "Curb You Enthusiasm", Larry David didn't urinate on the image of Jesus Christ, a drop splashed up onto the picture. That is hardly urinating on something. You make it seem like he took the picture off the wall and positioned it so he could hose it down. A drop, a single drop on a picture. The only other people who get that mad over a likeness of their deity would also be more likely to bomb the institution that displayed it. Ring A Bell?!!
    To subject at hand- When the commercial first came on I automatically smiled. Then I realized what it actually was and I felt a little weird. I'm ok with it and I understand that DirectTV is just pointing it out as a comedy classic, but ultimately it reminded me the Chris Farley is dead and I think that is what outrages people because people hate death. They don't want to hear about it, see it, or be reminded any other way they will die some day.

    October 28, 2009 at 4:51 pm | Report abuse |
  293. David

    Not the first time this has happened. Ford did the same thing about 15 years ago in the UK with a commercial in which Steve McQueen, in a scene from Bullitt, appeared to be driving the then-new Ford Puma. Actually worked quite well too...

    October 28, 2009 at 4:51 pm | Report abuse |
  294. Will

    So, we can't link dead people and aqn act of comedy? Really. We have to put on our robes and get on our knees and humble oursleves before we may mention the name or show the image of a dead person? That's bunk.

    October 28, 2009 at 4:48 pm | Report abuse |
  295. Chris B

    I think it is a disgusting commercial, especially since David Spade actually makes fun of his dead best friend. David, without Chris, you would not have had a career. Show a little respect.

    October 28, 2009 at 4:47 pm | Report abuse |
  296. Jonathan, NYC

    I see nothing wrong with the commercial, especially seeing as his family and David Spade were ob board for this. Saying that a companies are not allowed to use images or videos of celebrities who have passed away is like saying that music from a deceased artist should not be played on the radio.

    October 28, 2009 at 4:47 pm | Report abuse |
  297. Will

    Touchy feely, touchy feely. This is not your child. If his family is okay with it, then mind your own damned business.

    Farley was a comedian. You know who would have loved this commercial? CHRIS FARLEY. He would've laughed his ass off, because comedians know something that the rest of the world can't seem to grasp: there is funny, tasteful comedy in all tragedies.

    If this commercial offends you, find a deserted island. Those of us who know when to laugh and when to cry don't need you complaining about every little thing that bruises your overly-delicate psyche.

    October 28, 2009 at 4:45 pm | Report abuse |
  298. Jim

    Seems as though most of you are uptight.

    October 28, 2009 at 4:39 pm | Report abuse |
  299. Liz

    People are far too sensitive about these kinds of things. It's a funny clip and his friends and family were on board. Just let it go already.

    October 28, 2009 at 4:39 pm | Report abuse |
  300. Enough

    I usually am the one with the twisted sense of humor, but I didn't think the commercial was cool. I don't know, creeped me out actually. I think its because Spade is acting in it as if Chris is right there, when he obviously isn't because he's DEAD. If he were still alive but just old or something, that would be different.

    The family is getting big bucks I'm sure.

    October 28, 2009 at 4:34 pm | Report abuse |
  301. BR

    SLOOOOOOOOWWWWWWW news day, eh?

    Stop showing any type of show with a deceased performer why don't you? Bring on dead John Belushi with Kevin Bacon in the zit scene!!!

    October 28, 2009 at 4:31 pm | Report abuse |
  302. Greg

    People have too many opinions. If you don't like it, turn the friggin channel.

    October 28, 2009 at 4:29 pm | Report abuse |
  303. LINDA

    Tacky. I was disturbed by this commercial. I think his family should be ashamed.

    October 28, 2009 at 4:29 pm | Report abuse |
  304. LTiers

    Is anyone else really sick of how uptight this country has gotten in recent years?! Good lord, worry about things that REALLY matter. If Chris Farley's family thinks it was fine, then MYOB. This is a free country and I'm sorry, but if I don't like something, I don't watch or listen to it....period. I don't make a big fuss until those people are run out of town on a rail. People over-analyze absolutely anything and everything that comes out of people's mouths in interviews and EVERYTHING and it has gotten ridiculous.

    And SO WHAT if the coach from Texas Tech made a comment about his players' fat little girlfriends....WHO CARES! Along the same lines about freedom to say what you are thinking...within reason of course, but the freedom of speech and expression needs to be kept sacred.

    I'm tired of worrying I may offend that one person who really could use a pill to lighten the hell up.

    October 28, 2009 at 4:27 pm | Report abuse |
  305. Rick

    If the family does not care, why should they someone is making money why should we care. IMHO neither Farley or Spade were ever funny which is not what this is about. Leave alone and let somebody
    make some money.

    October 28, 2009 at 4:25 pm | Report abuse |
  306. Doc Doom

    Can really care less.

    Never was big fan of the Farley/Spade comedy run. Every movies was basically the same. Kind of like Will Ferrel movies.

    Both are pretty overrated in my opinion.

    October 28, 2009 at 4:25 pm | Report abuse |
  307. Ryan

    I don't profess to know Chris Farley, but from what I've seen of him it seems to me he would think that using that bit from the movie is hilarious. "Fat guy in a little coat" is one of his best known lines, up there with "living in a van down by the river". Who are any of us to condemn David Spade or Chris Farley's family for taking part in this ad? Don't you think they are doing it because they think Chris would want it?

    October 28, 2009 at 4:12 pm | Report abuse |
  308. Marie H.

    David Spade and Chris Farley were good friends and it was nice to see them together again. There are so many other things in life to worry about. Why not just enjoy the tribute to a very funny man and move on?

    October 28, 2009 at 3:56 pm | Report abuse |
  309. Elissa

    I love Chris Farley! He was such a funny actor and always made people laugh! Why not remind people just how hilarious he was working with David Spade. Who doesn't love Tommy Boy? Come on!

    October 28, 2009 at 3:47 pm | Report abuse |
  310. Zturner

    I was taken back at first. Then I started laughing just like I did when I saw the movie. I dont have a problem with it at all..

    October 28, 2009 at 3:34 pm | Report abuse |
  311. Suzie Cream Cheez

    Tacky..and sad. Of course his family and former co-star were on board..they made big bucks off of it.

    October 28, 2009 at 3:27 pm | Report abuse |
  312. Jeannine

    This was a tribute to a great comedic actor who went too soon. Thank you for reminding me of the chuckle, DirecTV. Death is tragic and it's going to happen to all of us unless you are a vampire. Since when did we have to stop laughing / smiling at the people who lived to do that for us? Do you honestly think Chris Farley is sitting up in Heaven thinking "Oh, that's too soon, people. You didn't follow the Dead People Code." Remember people who are gone with a smile/ laugh and that is never too soon.

    October 28, 2009 at 3:24 pm | Report abuse |
  313. Michelle

    TACKY.

    October 28, 2009 at 3:17 pm | Report abuse |
  314. Jeff G

    It is a freaking joke that anyone would even consider this news worthy or tacky. Farley was a huge icon and whether he is dead or alive, I think the commercial shows just how appreciated he was and still is. Why would this be an issue, yet Michael Jackson's movie is the biggest thing out right now? Media needs to worry more about real news worthy issues.

    October 28, 2009 at 3:16 pm | Report abuse |
  315. Kristen

    The worst ever was the first. John Wayne selling Busch beer with a clip from one of his war movies. BAD!! Someone needs to remind the world of Farley because he wasnt very impressive while he was here. And Spade's career is pretty sad so I am happy he is working.

    October 28, 2009 at 3:13 pm | Report abuse |
  316. Sherry

    Tacky, tacky, tacky.

    I was shocked when I first saw this ad – and I couldn't believe David Spade would participate it it! Guess he's not the guy I thought he was.

    As for Farley's family, I'm sure it's nothing but money to them. For SHAME.

    October 28, 2009 at 2:57 pm | Report abuse |
  317. char

    love chris, loved tommy boy, and yes even david spade, in a pipsqueak sort of way...if farleys family gave their approval, then thats it. end of story... if they arent offended, neither should we. end of story

    October 28, 2009 at 2:55 pm | Report abuse |
  318. Tom

    Chris Farley is one of the funniest people that ever lived. And that commercial is there to remind people of that. If anyone would have made sure he was not made fun of or dis-respected it would have been spader. Great commercial. We miss ya Farley

    October 28, 2009 at 2:53 pm | Report abuse |
  319. Steve

    My mouth just dropped open when I saw this commercial and I just could not believe that David Spade could do this to his late friend. I sat there shocked.

    October 28, 2009 at 2:52 pm | Report abuse |
  320. joe parker

    Franky,Land of Lincoln....
    "entertainment is humorous and enjoyable, but real life is not..."??????????????????WHAT a sad world you live in....MY real life is very humorous and enjoyable....Lighten up , folks!!!!!!

    October 28, 2009 at 2:49 pm | Report abuse |
  321. Derek D

    I think the only reason this is being discussed is because it falls under one of those, "too soon?" debates. I can't even begin to count how many Elvis, John Lennon, Fred Astaire, Babe Ruth, etc. commercials I've seen; all for the sake of entertainment. In fact, there is a new commercial for "Beatles Rock Band" playing right now that has the images of the late John Lennon and George Harrison in it. Nobody cares about seeing any of these and I'm sure nobody thinks about whether or not the family of each has given their consent.

    October 28, 2009 at 2:46 pm | Report abuse |
  322. Entertainment Fan #1

    Loved the Farley ad, but did not like Heather's ad. Perhaps because she was so young when she died. I think Chris would Love it!!

    October 28, 2009 at 2:44 pm | Report abuse |
  323. Erika

    Chris Farley was an extremely funny man and the movie Tommy Boy (from which the scene is taken) is one of the funniest I've seen. The scene used in the commerical is one of the best in the movies and a pop culture reference that many people know. I think it is a great way to remind us how funny the man was.

    Additionally, if the Farley family was on board from the beginning then I don't think it's fair to say that the ad is inappropriate or offensive. Those are the people who knew and loved him and if they can embrace the ad, then we should be able to as well.

    October 28, 2009 at 2:33 pm | Report abuse |
  324. Lala

    freaky tacky...i know it is halloween but come on!

    October 28, 2009 at 2:22 pm | Report abuse |
  325. Chris C

    CNN is worried about a tacky commercial but offers ZERO coverage of the recent uproar over HBO's "Curb Your Enthusiasm" episode which had the main character peeing on an image of Jesus Christ? And CNN can't figure out why people are going to Fox? I wonder if his name was Christ Farley if they'd cover it?

    October 28, 2009 at 2:22 pm | Report abuse |
  326. Danielcrew

    I've seen the Chris Farley/David Spade commercial. I loved it! It was a nice tribute to Chris and it was fun to see the two of them together. If Chris' family was happy with it, then I say what's the problem? Keep ads like this one coming – they are fun to watch!

    October 28, 2009 at 2:19 pm | Report abuse |
  327. Franky, Land of Lincoln

    Wow, that is a new one for me.

    I agree, the commercials are clever and funny, but is good to know that his family was on board. That way nobody can point the fingers at who knew what or what did everybody know and so forth. The advertisement and markets are just one way to showcase what is there to show. But using Chris's spirituality, as some would say is just a bit too much for me. I think is cool if they can relive back the memories and all the funny moments he had but I don't know, I've always was an advocate for leaving the dead alone...speaking of the dead, poor Michael Jackson.

    If it's cool with the family, then is alright in my book. There are some advertisements out there today that showcase past stars or even past political figures to show their marketing and distribution. They use some of our President in the past but I don't know if they ever done it in the entertainment industry...do you see Anna Nicole or even who played as the Joker(sorry, forgot his name) used as an advertisement tool?

    Gotta be careful, entertainment is humorous and enjoyable but REAL life, is not. And yes, people do still believe in morals and even in God, what about Hollywood?

    October 28, 2009 at 1:56 pm | Report abuse |
  328. Debra R

    If the Farley family was onboard, then who am I to say? I do find that using dead celebrities as a sales gimmick is rather tacky...but that is my opinion...and i have always found Spade creepy....

    October 28, 2009 at 12:39 pm | Report abuse |

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